How To Spice Up Your Incentive Program In 2020

BY Lucy Fang
Jan 31, 2020
How To Spice Up Your Incentive Program In 2020

2020 is the year to add some fresh flavor to your incentives rewards programs. Whether it is for customer incentive programs, market research payment incentives programs, health and wellness incentive programs, or a channel partner program, there is always more you can do to make your incentives rewards program better. Some of the best ways to spice up your incentive programs include choosing the right rewards, adding sweepstakes/instant win games, and increasing motivation. 

The Right Rewards

Rewards are a key part of every incentive program. prize incentive companies will often point out five key reward types.

  • Cash Equivalents
  • Incentive Gift Cards
  • Digital Rewards
  • Experiential rewards
  • Merchandise

Cash Equivalents

Cash equivalents such as virtual visa prepaid cards, physical prepaid cards, and checks are a favorite among consumers. A good visa prepaid card provider will be able to offer bulk prepaid cards and custom branding for your company’s incentive program.

Gift Card Incentives

Gift card rewards, whether physical or digital, allow your participants to enjoy shopping with top name brands. Like cash equivalents, gift cards are an incentive program favorite.

Digital Rewards

Digital rewards give participants the pleasure of instant gratification, making them a great way to update your reward program offerings.

Experiential rewards

Experiential rewards allow participants to create memories and can include cruises, air travel, amusement parks, cave excursions, or even paintball adventures.


Merchandise can include highly rated products such as jewelry, appliances, electronics, novelty items custom branded for your company, and so much more!

Sweepstakes & Instant Win Games

Gamification is extremely popular. Most companies are trying to find ways to incorporate some form of gamification into their incentive programs through things like instant win game applications or sweepstakes programs. The important thing with gamification is to make sure you have good sweepstake or instant win game software and that your instant win game providers are going to give you the support you need. Instant win game technology and sweepstakes technology are essential to your success. 

Motivating Participants

Your program is at its best when you have highly motivated participants. Here are some of the top ways to help motivate your participants:

  • Create Realistic Goals
  • Celebrate The Milestones
  • Follow Through On Promises
  • Experiment & Learn

Create Realistic Goals

You’ll need to make sure that the goals your participants have to achieve to get rewarded are realistic. If the carrot is too far out of reach, people will stop going after it. 

Celebrate the Milestones

Make a big deal about goals being completed and milestones reached. People want to feel appreciated and celebrated. 

Follow Through On Promises

When you promise something to your participants, make sure you follow through. Reward management technology, such as All Digital Rewards’ RewardSTACK™ reward management software and our reward delivery application, Reward REACH™, make the reward redemption and delivery process fast, easy, and convenient. 

Experiment & Learn

You want to make sure you have the data to allow you to experiment and learn from your incentive program. All Digital Rewards incentive technology gives you access to measurable results, including Real-Time Analytics & Reporting, in an easy-to-use dashboard.

When looking for someone to help you spice up your incentive program, look no further than All Digital Rewards. To talk to one of our Incentive Program experts, call us at 866-415-7703, or click on the button below to schedule a demo.