Category: Incentive Program

Gamification Effects on Engagement

Gamification & Engagement From consumer loyalty programs, to B2B channel partner programs, to company health and wellness programs, everyone is looking for ways to increase engagement. Most people know that having the right reward offerings and robust incentive management technology is important, but there’s another lesser-known element that can help increase your incentive program’s engagement: […]

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Alternatives to Travel Incentives and Experiential Rewards

Alternatives to Travel-Based Experiential Rewards Experiential rewards have been one of the most desirable rewards among incentive program participants. Everyone loves winning a free vacation or tickets to a concert. However, with Covid-19 still making travel difficult or unappealing for most people, incentive program managers are looking for alternative ways to entice their participants. These […]

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Benefits and Drawbacks of Points-Based Incentive Programs

Points-Based Incentive Programs Benefits and Drawbacks Whether for health and wellness, loyalty, channel partners, market research or something else, there are many different ways to set up incentive programs. One of the more useful tools for incentive programs is issuing points as “virtual currency”, which allows participants to keep track of their earned benefits. Typically, […]

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2021 Incentive Trends To Watch For

Incentive Trends To Watch For in 2021 A busy new year has started. Incentive program managers are focusing forward on what will be important for their 2021 rewards programs. Fortunately, they don’t need to consult a magic 8 ball for insight. The Incentive Research Foundation (IRF) released their 2021 trends report, which has a great […]

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Your 2021 Business Strategy and Incentives

2020 has been an unpredictable year, and 2021 has a lot of hopes and dreams pinned on it. For businesses trying to put together their strategies for 2021, it may feel like a challenge figuring out what to expect and how to plan. Fortunately, when it comes to incentives, 2021 has some clear best practices […]

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2020 Incentive Trends and What Incentive Trends to Expect for 2021 – ADR

2020 Incentive Trends and What Incentive Trends to Expect for 2021 2020 has been a crazy year full of changes and surprises. In the incentive industry, some interesting things have been happening. The Incentive Research Foundation (IRF) recently released their report on the Industry Outlook for 2021, which included some trends from 2020 and what […]

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FIVE EASY WAYS TO CREATE A SUCCESSFUL B2B2C INCENTIVE PROGRAM

5 Easy Ways to Create a Successful B2B2C Rewards Program Incentive programs are driving the success of B2B2C businesses. B2B2C incentives are engaging business channel partners creating strong relationships between partners. According to statistics in a study from the Incentive Research Foundation (IRF), businesses that used a non-cash channel rewards program showed a 32% increase […]

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What 2020 Has Taught Us About Incentives

The  Incentive Research Foundation (IRF) recently released a study on employees’ reward and recognition preferences. This study included around 1500 full-time employees from various backgrounds and demographics. The respondents were given 24 different reward options to rank according to preference. The biggest takeaway from this? When it comes to rewards and incentives, one size does […]

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Studies Show the Solution to Raising Performance and Productivity

Incentives have long been recognized as one of the most effective ways to motivate others. The importance of incentives is known internationally. A research paper by Calista Lai of the Jyväskylä University of Finland explores the benefits of incentives.   When it comes to channel sales teams, employees, or anyone else, the equation for productivity is: […]

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Rewards and technology solutions for your B2B incentive programs

The right rewards are essential to your business to business incentive programs. Not all rewards are valued the same, and the incentives that one person finds motivating might not be enough to inspire another’s action. The right rewards can promote b2b business opportunities and increase your ROI. There are several important questions to ask when […]

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