In today’s increasingly digital world, managers of incentive programs must find ways to provide rewards that meet and exceed the expectations of their participants. Skilled incentive program managers and rewards companies are always searching for more meaningful incentives for their program participants. Digital rewards can be a critical component of B2B, B2C, B2B2C, employee incentive, wellness reward programs, and more. But what makes a powerful rewards program? Here are a few best practices. A study from the Incentive Research Foundation (IRF) found that top-performing technology companies prioritized the following features when designing an incentive plan: Prepaid digital reward solutions make it easy to build and operate programs that embody all of those characteristics. Gift card options were a favorite form of reward among companies featured in the study. Fortunately, companies don’t need to decide on the reward mix on their own and purchase them on an ad hoc business. Both gift card and digital prepaid card rewards can be provided by a reward supply company. Once a company chooses a provider for their incentive program, the rewards can be seamlessly integrated into a rewards marketplace as easy-to-redeem virtual gift cards and custom prepaid debit cards. Participants will be happy prepaid […]
Tag: Incentive rewards
Gift Card and Virtual Incentives for Your 2024 Rewards Programs
Rewards Drive Business Employees will work harder to meet their annual goals if an incentive is attached, while customers will repeatedly return to your business if they earn rewards. But all reward systems aren’t built the same. Your company needs to offer customers, employees, and other stakeholders the right mix of incentives in your gift card programs. Well-designed programs allow recipients to choose anything from a gift card to their favorite restaurant to a vacation at the destination of their choice. In recent years, virtual incentives have become a must-have component of every incentive system. Let’s dive a bit deeper into what’s making them so popular. Digital Rewards Virtual rewards are really popular with incentives and rewards for users. And it’s easy to see why. Virtual incentives, like digital gift cards, can be used almost immediately and give a sense of instant gratification. Virtual rewards are emailed to the recipient as soon as they earn it through the All Digital Rewards instant redemption process. Digital reward programs operate similarly to gift cards because users can activate their gift online or by phone to use immediately. The effectiveness of your digital or virtual incentives depends on the type of virtual reward […]
Add Some Fresh Flavor to Your Incentive Program
Are you looking to add some fresh flavor to your incentives rewards programs? Whether it is for market research payment incentives programs, customer incentive programs, employee health and wellness incentive programs, or a channel partner program, there is always more you can do to make your incentives rewards program better. Some of the best ways to kick it up a notch include adding sweepstakes/instant win games, choosing the right rewards, and increasing motivation. Gamification is extremely popular. Most companies are trying to find ways to incorporate some form of gamification into their incentive programs through things like instant win game applications or sweepstakes programs. The important thing with gamification is to make sure you have good sweepstake or instant win game software and that your instant win game providers are going to give you the support you need. Instant win game technology and sweepstakes technology are essential to your success. Rewards are a key part of every incentive program. prize incentive companies will often point out five key reward types. Cash equivalents such as virtual visa prepaid cards, physical prepaid cards, and checks are a favorite among consumers. A good visa prepaid card provider will be able to offer bulk […]
Why Participant Happiness is the Key to Your Loyalty Program’s Success
What do your participants think of you? No matter what kind of rewards program you’re running, this question is important. This is the moment you throw out all the advice you ever heard about not caring what other people think about you. In the business world, people’s opinions can make or break you. According to the White House Office of Consumer Affairs, loyal customers are worth up to 10 times as much as their first purchase. The Office also says that news of bad customer service reaches more than twice as many ears as praise for an excellent service experience. People trust reviews and the opinions of their peers. If you keep your participants happy, they’ll reward you with loyalty and positive reviews. If you don’t keep them happy, they’ll let everyone know. Now, it is truly impossible to make everyone happy. However, there are some key steps you can take to make sure your participants are happy with your rewards program. Your participants need to be able to access their rewards easily, without any issues. This means having a plan and technology in place to allow for easy reward redemption. If you’re using a website, make sure that it […]
2021 Incentive Trends To Watch For
A busy new year has started. Incentive program managers are focusing forward on what will be important for their 2021 rewards programs. Fortunately, they don’t need to consult a magic 8 ball for insight. The Incentive Research Foundation (IRF) released their 2021 trends report, which has a great deal of data to help plan for the year ahead. We will go over some of their top findings. The IRF found that in 2020 merchandise was used by 68% of incentive programs, and gift card use rose 26% after the start of the COVID-19 pandemic. They predict that in 2021 there will be an increase of 33% for gift cards and 24% for merchandise. They also predict that later in the year, as the vaccine rolls out, there may be an increase in demand for experiential rewards. This is why in 2021 incentive program managers should seek out reward distributors with robust incentive offerings, which include cash-equivalents, such as gift cards and prepaid cards, as well as merchandise and experiential rewards. It appears that part of the secret to successful incentive programs is choice and personalization. The IRF found that things like branding and giving incentive program participants choices in what […]
Why your channel strategy should include introducing new incentive technology
Whether you’re starting your first channel sales incentive program, or your company has been using an incentive program for years, choosing the right technology is essential to your success. Does your current incentive management software adequately support your channel marketing strategy? Does it have enough incentives for sales team members to choose from such as gift card rewards, merchandise, and virtual rewards? How ell does it handle security issues? Is the user interface clunky or overly complicated? Are you paying too much? It may be time to consider upgrading your channel partner incentive program technology. Your incentive program channel sales management technology is the core of your incentive program. If the foundation isn’t good, the whole thing will have problems. The right choice of technology can lead to success, high ROI, and greater channel partner engagement and satisfaction. The wrong technology can turn your incentive program into a giant money pit, swallowing up your cash and productivity. When you pick the wrong incentive technology, your only return on investment will be stress. How do you pick the best technology for your organization when comparing different incentive program technology providers? There are many things you can do to make sure you’re […]
Why You Need Virtual Incentives For Your Rewards Program
Virtual rewards are a fantastic, bordering on necessary, incentive for any rewards program. Why do virtual visa prepaid cards, digital gift card rewards, e-code redemptions, and other virtual rewards continue to dominate incentive rewards programs? Because whether they’re used for sales incentives, customer incentives, health and wellness, market research programs, or something else altogether, they meet a vital participant need: immediacy. Benefits of Virtual Incentives: Instantly issued participants Can’t be lost in the mail Easy for your participants to use No production cost Participants in your consumer incentives programs, channel partner incentive programs, or sales incentive plans all have one thing in common. None of them want to wait to be rewarded. With merchandise, bulk visa prepaid cards, or checks, your incentive program participants will have to wait, sometimes for weeks, from the time they redeem their reward to the time they receive it. Virtual gift card incentives and visa virtual cards don’t have that problem. When considering market research, consumer, or sales incentive program ideas, think about your demographics. Are virtual incentives a good fit for them? If so, look at your options. To properly offer virtual incentives for your points-based loyalty programs, sale incentive programs, customer incentive programs, […]
Best sales incentive plans Rewards 2020
How do you go about executing super engaging sales incentive plans? By choosing the right rewards! There are several components to getting the best sales incentive plans rewards. You need to find out what rewards will motivate your sales force, you should have the right reward program technology, and work with channel partner incentive vendors. In order to help motivate and inspire your sales incentive program participants and encourage them to succeed, the incentive rewards offered should have high perceived value and be tailored to your participants’ demographics. Some of the most popular choices include gift cards, prepaid cards, and incorporating sweepstakes and instant win games. Gift card rewards’ benefits are well-known. Gift cards are often a superior choice for budget-conscious participants, as they allow them to use their gift card rewards for things they might not normally spend their money on. The gift cards your sales force members earn from your rewards programs can be redeemed at thousands of online and in-store retailers. Additionally, the perceived value of those gift card rewards is often even higher than the perceived value of cash rewards. A consumer’s use of gift cards may encourage them to buy things to spoil themselves — […]
How To Spice Up Your Incentive Program In 2020
2020 is the year to add some fresh flavor to your incentives rewards programs. Whether it is for customer incentive programs, market research payment incentives programs, health and wellness incentive programs, or a channel partner program, there is always more you can do to make your incentives rewards program better. Some of the best ways to spice up your incentive programs include choosing the right rewards, adding sweepstakes/instant win games, and increasing motivation. Rewards are a key part of every incentive program. prize incentive companies will often point out five key reward types. Cash Equivalents Incentive Gift Cards Digital Rewards Experiential rewards Merchandise Cash equivalents such as virtual visa prepaid cards, physical prepaid cards, and checks are a favorite among consumers. A good visa prepaid card provider will be able to offer bulk prepaid cards and custom branding for your company’s incentive program. Gift card rewards, whether physical or digital, allow your participants to enjoy shopping with top name brands. Like cash equivalents, gift cards are an incentive program favorite. Digital rewards give participants the pleasure of instant gratification, making them a great way to update your reward program offerings. Experiential rewards allow participants to create memories and can include […]
Using Instant Win Games in 2020
Instant win games are incredibly successful in getting new customers and companies to visit your site, come to your establishment, give you more data and information, and even increase employee recruitment and sales. You can use fun and exciting elements like a Plinko game or mobile phone scratch off and spin to win games where the participant enjoys instant gratification. Games can alternatively be over a period of time, helping to deepen engagement. The success of these games has always led to more games being used more often and a healthier-looking bottom line. Instant win games success involves having the right incentive rewards, planning for the right instant win game systems, using the right instant win game technology, and working with the right instant win game companies. Incentive drawings are designed and deployed to impact participants’ behavior and are meant to engage them with an opportunity to win an offered high perceived value that is enticing enough to impact the participants’ behavior. This is part of why it is important to set up your program correctly and to work with instant win game prize incentive suppliers to make sure that you have the right prizes to excite your participants, whether […]
Use Gift Cards For Channel Sales Success
How effective are gift cards in improving channel sales incentive programs participation? Gift card incentives are staples of incentive marketplaces and are highly recommended by channel partner incentive vendors. The Incentive Research Foundation’s quarterly academic review from fall 2019 reviewed the effectiveness of gift cards in incentive programs and found that Gift cards are one of the best non-cash incentive rewards offerings to use when creating an incentive program. The IRF quarterly academic review found that people tend to mentally think of gift cards as a windfall, rather than money that has to be spent on responsibilities like bills, or groceries. This makes them an incredibly appealing option for incentive program participants as they will use them to get a treat for themselves. Gift cards have all of the benefits usually associated with cash incentives. High-quality sales incentive plans will prioritize offering incentive gift cards or prepaid cards, such as a VISA virtual card, in their sales incentive offerings selection. Good channel partner incentive suppliers will offer and potentially recommend gift cards along with bulk visa prepaid cards and other cash-based incentives. Gift card incentives can encourage better workplace outcomes and positive behaviors among participants. When looking at sales incentive […]
Increase Your Channel Sales Program’s Success With Instant Win Games
The new year is fast approaching and it may be time for you to revamp your channel sales incentives program. There are lots of options to give your program a make-over for success. One of the most popular choices is adding instant win game applications to your incentive rewards program. Instant win games are extremely successful in getting higher levels of engagement in your channel sales incentive plans. Instant win game applications can be fun and exciting like a Plinko game or mobile phone scratch-offs and spin to win games. These games allow participants to experience instant gratification. Games can also be run over a period of time, helping to deepen participant engagement. Instant win game companies have found that these games are often wildly successful and lead to more games, more engagement, and a higher ROI. As more and more of your competitors come out with instant win games and sweepstakes technology apps to engage their participants, most companies do not understand how to use gamification competitively. Sweepstakes, instant win games, challenges, level, and progress measurements are all features commonly offered by instant win game developers and channel partner incentive vendors. When you get the spirit of gaming involved […]
