Category: Customer Loyalty

How Incentive Promotions Drive ROI in a Loyalty Program

HOW INCENTIVE PROMOTIONS DRIVE ROI IN A LOYALTY PROGRAM Does your customer acquisition marketing campaign need a little boost?  Something to liven it up and add some pizzazz and excitement to your current recruitment promotion.  Or perhaps you need to notify your loyal advocates of a new product and refresh the idea of current programs […]

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Engage Customers with a Points Based Loyalty Program

ENGAGE CUSTOMERS WITH A POINTS BASED LOYALTY PROGRAM Points-based loyalty programs will engage your audience. Have you defined your customer acquisition and retention strategies? Is the process simple and easy to understand or is there unintentional friction and/or a disconnected experience?  Do you use brand management technology?  These questions are important in today’s evolving digital […]

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How to Offer the Right Panel Incentives with Great ROI

CHALLENGE No matter how popular your panel is, if you can’t create an incentive program in a cost-effective manner then you just won’t make a good return on your investment. When your manufacturing facility is not producing the profit margins that you desire you’ll need to look around for some ideas that make sense to […]

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Reward Mix is Essential in a Successful Loyalty Program

REWARD MIX IS ESSENTIAL IN A SUCCESSFUL LOYALTY PROGRAM Has your sales incentive program turned to loyalty rewards yet? Are you finding that you have good engagement from your channel partners with your current channel sales incentive program? Does your sales promotions need deeper engagement and a more personalized contact to drive loyalty? Or are […]

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Loyalty Program Software Comparisons

LOYALTY PROGRAM SOFTWARE COMPARISONS There sits your sales team.  They’re on the phone or in front of a customer, ready to land that big deal. You rely on these people to play an integral role in bringing your products and services to market through a dealer network.  But how much does your team know about […]

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Loyalty Reward Card Program Management Software Comparisons

LOYALTY REWARD CARD PROGRAM MANAGEMENT SOFTWARE COMPARISONS When one thinks about loyalty in the business world, the chances are high that a customer loyalty reward card or incentive program comes to mind.  Furthermore, it’s usually delivered through a points-based system in which customers can receive points in exchange for spending their time taking surveys, meeting […]

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Visa® Prepaid Card Can Benefit Your Bottom Line

Visa® PREPAID CARD CAN BENEFIT YOUR BOTTOM LINE Visa® prepaid incentive cards can help your company drive efficiency and lower costs.  If you are currently using checks to reward your customers imagine being able to save thousands of hours in processing time and lowering costs by more than 30%.  You will also decrease the payment […]

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Research Professionals Promote Happy Panels with Great Incentives

RESEARCH PROFESSIONALS PROMOTE HAPPY PANELS WITH GREAT INCENTIVES Are you a successful market research professional and need help with unhappy customers in panel recruitment incentive programs?  Are you looking to engage your panelists with something new in your next recruitment campaign? Are your panelists tired of being issued a check after they participate in a […]

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Rewarding Loyalty With Rebate Incentives

REWARDING LOYALTY WITH REBATE INCENTIVES Couponing has become a fine art, just look at all the blogs dedicated to clipping and saving. There’s Groupon, Not Your Grandma’s Coupon, and the Krazy Coupon Lady all vying to be the one to satiate our society’s enormous desire to save. These types of rewards are meant for those […]

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How To Drive Customer Behavior Better Than Anyone Else

Customer behavior is a difficult thing to predict. It is difficult to implement loyalty programs to inspire customer loyalty and retention. Loyalty programs that reward participants (customers, end users, members, consumers, or respondents) for behaviors and attitude can build deep participant advocacy and a sustainable competitive advantage. Today’s consumers need to feel empowered; the customer […]

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