Does your customer acquisition marketing campaign need a little boost? Something to liven it up and add some pizzazz and excitement to your current recruitment promotion. Or perhaps you need to notify your loyal advocates of a new product and refresh the idea of current programs into a campaign that’s been ongoing for a long […]
Category: Customer Loyalty
Engage Customers with a Points Based Loyalty Program
Have you defined your customer acquisition and retention strategies? Is the process simple and easy to understand or is there unintentional friction and/or a disconnected experience? Do you use brand management technology? These questions are important in today’s evolving digital world as companies are moving to provide customers a seamless brand engagement experience to interacting […]
Reward Mix is Essential in a Successful Loyalty Program
Has your sales incentive program turned to loyalty rewards yet? Are you finding that you have good engagement from your channel partners with your current channel sales incentive program? Does your sales promotions need deeper engagement and a more personalized contact to drive loyalty? Or are you still using mass blast communications and gimmicks? If […]
Loyalty Program Software Comparisons
There sits your sales team. They’re on the phone or in front of a customer, ready to land that big deal. You rely on these people to play an integral role in bringing your products and services to market through a dealer network. But how much does your team know about current offers on the […]
Loyalty Reward Card Program Management Software Comparisons
When one thinks about loyalty in the business world, the chances are high that a customer loyalty reward card or incentive program comes to mind. Furthermore, it’s usually delivered through a points-based system in which customers can receive points in exchange for spending their time taking surveys, meeting sales goals, buying products and a myriad […]
Visa® Prepaid Card Can Benefit Your Bottom Line
Visa® prepaid incentive cards can help your company drive efficiency and lower costs. If you are currently using checks to reward your customers imagine being able to save thousands of hours in processing time and lowering costs by more than 30%. You will also decrease the payment and delivery time thus making your clients happier […]
Research Professionals Promote Happy Panels with Great Incentives
Are you a successful market research professional and need help with unhappy customers in panel recruitment incentive programs? Are you looking to engage your panelists with something new in your next recruitment campaign? Are your panelists tired of being issued a check after participating in a survey, and are you seeing a decline in interaction? […]
Rewarding Loyalty With Rebate Incentives
Couponing has become a fine art, just look at all the blogs dedicated to clipping and saving. There’s Groupon, Not Your Grandma’s Coupon, and the Krazy Coupon Lady all vying to be the one to satiate our society’s enormous desire to save. These types of rewards are meant for those who go out and […]
Three Millennial Spending Secrets You Never Knew
10,000 Millennials turn 21 every day in America (Time). Millennials are the largest generation on our planet and, therefore, have the highest influence over norms, expectations, and behaviors. By 2018, Millennials will have the most spending power of any generation. As marketers are chasing the attention of this influential group, money and time are wasted […]
Picture Your Amazing Loyalty Card Promotions On Top
Customer Loyalty Card Promotions have changed dramatically within the last few years. While it is obvious that innovative customer card programs help businesses drive sales and revenue, choosing those cards that are engaging enough is still a mystery. Marketers often think about questions such as, what will bring your customers in? And, what actions need […]
How To Drive Customer Behavior Better Than Anyone Else
It is difficult to implement loyalty programs to inspire customer loyalty and retention. Loyalty programs that reward participants (customers, end users, members, consumers, or respondents) for behaviors and attitudes can build deep participant advocacy and a sustainable competitive advantage. Today’s consumers need to feel empowered; the customer has to know what is in it for […]
Customer Loyalty – Royal Equals Loyal
Your participants (customers, end users, members, consumers, or respondents) are looking for perks—an extra benefit for staying with you. Put simply, your participants’ benefits can make all the difference in the success of your organization. If you want to acquire, retain and engage your participants, you must offer value-added benefits that are relevant. You need […]
