The most successful market research incentive plans are flexible, simple, have low overhead costs, are easy to administer, easy to monitor and improve, and bring about measurable results. Most companies use their market research incentive plans as a way to reward their panelists for their survey completions. The market research incentive plan should help promote loyalty to the company and increase participant performance. If your market research incentive program does not meet these criteria, it is a sign that you need to review your panelist incentive plan and consider making changes. In order to help motivate and inspire your market research incentive program participants and encourage them to succeed, the incentives offered should have high perceived value and be tailored to your participants’ demographics. Some of the most popular choices include gift cards and incorporating sweepstakes and instant win games. Instant win games and sweepstakes are powerful tools in your incentive program toolbox and can have a huge impact on your panelist incentive plan’s success. With the right instant win game technology to manage the games and gather data, it’s all too easy to engage market research incentive program participants. With high-quality instant win game and sweepstake technology, you’ll be […]
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Add Some Fresh Flavor to Your Incentive Program
Are you looking to add some fresh flavor to your incentives rewards programs? Whether it is for market research payment incentives programs, customer incentive programs, employee health and wellness incentive programs, or a channel partner program, there is always more you can do to make your incentives rewards program better. Some of the best ways to kick it up a notch include adding sweepstakes/instant win games, choosing the right rewards, and increasing motivation. Gamification is extremely popular. Most companies are trying to find ways to incorporate some form of gamification into their incentive programs through things like instant win game applications or sweepstakes programs. The important thing with gamification is to make sure you have good sweepstake or instant win game software and that your instant win game providers are going to give you the support you need. Instant win game technology and sweepstakes technology are essential to your success. Rewards are a key part of every incentive program. prize incentive companies will often point out five key reward types. Cash equivalents such as virtual visa prepaid cards, physical prepaid cards, and checks are a favorite among consumers. A good visa prepaid card provider will be able to offer bulk […]
ADR Introduces EzePlay Rewards
All Digital Rewards Introduces EzePlayRewards™ to Create a Personal Relationship with Customers with Point Based Games The new EzePlayRewards™ product gives companies an engaging affordable end to end solution to increase customer satisfaction and support revenue-generating loyalty programs All Digital RewardsNovember 9, 2021 SCOTTSDALE, Nov. 9, 2021, a leader in Reward Management Technology, today announced EzePlayRewards™, a new product for companies to increase customer trust and engagement across industries, including retail, market research, health and wellness, manufacturing, travel, and hospitality. Built on the ADR Customer RewardSTACK™ Platform, EzePlayRewards™ allows companies to create highly engaging code and point-based loyalty programs using game technology for B2B and B2C customers with a flexible, configurable, and quickly deployable solution that fits their specific needs. Companies offering an EzePlayRewards™ product can target their participant’s specific demographic and reward preferences with games and prize mixes to provide a more personalized experience with the use of games to engage hard to please participants and or for smaller incentives budgets. ADR helps companies across industries, to stay current with customer expectations and help drive business value by creating loyal, lifelong customers with highly responsive gaming experiences. Loyalty programs help companies drive growth and develop long-term relationships with their […]
Your Reward Program and Gamification
Instant win games and Sweepstakes are a popular feature in many rewards programs. They have many benefits for both reward program sponsors and participants. Game-based promotions can be easily integrated into customer acquisition programs, channel sales reward programs, loyalty program platforms, market research panelist programs, rebate management systems, and more. When running a sweepstake or any other game-based promotions, working with instant win game providers and sweepstakes technology companies can make your life a lot easier. There are so many moving parts involved in your average sweepstake promotion that it can make things overwhelming for your program managers. Insurance, bonding, rule creation, legal review, winner validation, tax reporting, and prize delivery are just a few of the things you will have to address when putting together your average sweepstake promotion. With instant win game technology and a reward program management company experienced in instant win and sweepstakes administration, your organization will be well on its way to success. The program rewards that you pick for your game promotion should be varied and highly valued by your participants. Each of your reward program participants will have their own personal preferences, but there are some reward types that remain popular with almost […]
How To Spice Up Your Incentive Program In 2020
2020 is the year to add some fresh flavor to your incentives rewards programs. Whether it is for customer incentive programs, market research payment incentives programs, health and wellness incentive programs, or a channel partner program, there is always more you can do to make your incentives rewards program better. Some of the best ways to spice up your incentive programs include choosing the right rewards, adding sweepstakes/instant win games, and increasing motivation. Rewards are a key part of every incentive program. prize incentive companies will often point out five key reward types. Cash Equivalents Incentive Gift Cards Digital Rewards Experiential rewards Merchandise Cash equivalents such as virtual visa prepaid cards, physical prepaid cards, and checks are a favorite among consumers. A good visa prepaid card provider will be able to offer bulk prepaid cards and custom branding for your company’s incentive program. Gift card rewards, whether physical or digital, allow your participants to enjoy shopping with top name brands. Like cash equivalents, gift cards are an incentive program favorite. Digital rewards give participants the pleasure of instant gratification, making them a great way to update your reward program offerings. Experiential rewards allow participants to create memories and can include […]
Using Instant Win Games in 2020
Instant win games are incredibly successful in getting new customers and companies to visit your site, come to your establishment, give you more data and information, and even increase employee recruitment and sales. You can use fun and exciting elements like a Plinko game or mobile phone scratch off and spin to win games where the participant enjoys instant gratification. Games can alternatively be over a period of time, helping to deepen engagement. The success of these games has always led to more games being used more often and a healthier-looking bottom line. Instant win games success involves having the right incentive rewards, planning for the right instant win game systems, using the right instant win game technology, and working with the right instant win game companies. Incentive drawings are designed and deployed to impact participants’ behavior and are meant to engage them with an opportunity to win an offered high perceived value that is enticing enough to impact the participants’ behavior. This is part of why it is important to set up your program correctly and to work with instant win game prize incentive suppliers to make sure that you have the right prizes to excite your participants, whether […]
These are the Top Market Research Panel Incentive Program Essentials
Panel loyalty programs are an essential part of market research. These programs increase research firms’ panelist retention, panelist acquisition programs, and survey frequency, making them foundational in increasing the revenue and profitability of research firms. When implemented effectively, market research panel incentive programs can build brand advocacy and increase the lifetime value of the panelists. The four essentials when creating a successful panel loyalty program strategy, include objectives, support for the program, participant rewards, and measuring program success. There are several steps you will need to take while creating your company’s panel loyalty program. Evaluate what currently is and isn’t working with your promotions. Decide on the goals for your program. Consider your audience. Your program’s main focus should be to make your panelists happy and keep them “your” panelists. Your loyalty program platform, structure, and technology should support the experience of your panelists. When planning out your panel incentive initiative, you need to show upper management that you have a good business case for your plan, which should include accurate metrics. You must ensure your loyalty program’s value is clear to your key stakeholders. With a solid plan in place with clear financial objectives, your company’s decision-makers are more […]
Why Your Next Incentive Program Needs Virtual Rewards
The best sales incentive plans, rebate incentives, customer incentive programs, and health and wellness incentive programs will almost always offer some form of virtual rewards. An important consideration is the time-frame of a virtual reward. A virtual prize is an incentive reward that is awarded immediately as a reward for an action or an event undertaken by a participant and then delivered via a digital medium. Virtual rewards allow for instant gratification, which can increase the feelings of satisfaction from your participants. The effectiveness of your digital or virtual incentives depends on the nature of the virtual reward and how valuable it is perceived to be by participants. Virtual rewards come in many forms; some of the most common are: Virtual gift card rewards, visa virtual cards, instant win games, and sweepstakes entries. Virtual incentive rewards such as virtual visa prepaid card rewards. These are a solid choice for incentives as they are viewed as a cash equivalent by incentive program participants. Gift cards have many of the same benefits and are often viewed as a windfall, which allows them to spoil themselves instead of having to be responsible with their spending. Primary Benefits of Virtual Incentives: Sweepstakes and instant […]
Plan For The Best Sales Incentive Program
The best sales incentive plans are simple, flexible, easy to administer, easy to monitor and improve, have low overhead costs, and bring about measurable results. Most companies use their sales incentive plans as a way to reward their sales force for their efforts on behalf of the company. The sales incentive plan should help promote loyalty to the company and increase participant performance. If your sales incentive program does not meet these criteria, it is a sign that you need to review your sales incentive plan and consider making changes. In order to help motivate and inspire your sales incentive program participants and encourage them to succeed, the incentives offered should have high perceived value and be tailored to your participants’ demographics. Some of the most popular choices include gift cards and incorporating sweepstakes and instant win games. The benefits of gift card rewards are well-known to most companies. Gift cards are great for budget-conscious participants, allowing them to use their gift card rewards for things they might not normally spend their cash on. The gift cards earned from these types of rewards programs can be redeemed at thousands of online and in-store retailers. Additionally, the perceived value of those […]
Use Digital Rewards for Your Channel Incentive Programs
When creating an incentive program, the reward mix is a crucial element in your channel sales incentive program’s success. What rewards will you offer? What will appeal to your participants? Do you need a full marketplace of rewards or just a limited number of selections? Do you use physical or digital rewards? The best sales incentive plans will choose the right rewards for their participants. There is a strong argument to be made for including digital rewards and incentives in your channel sale incentive programs. Digital incentives boast a lot of benefits over their physical counterparts and can fit a wide range of incentive programs. Adding digital incentives into your reward mix may give your program the boost you’ve been looking for. Now, let’s talk about what digital incentives are and why channel partner incentive providers encourage them. Digital rewards can include electronic gift card incentives for top-rated brands (Target, Walmart, Amazon, Best Buy, etc.), virtual visa prepaid cards, audiobook or video service subscriptions or credits (Fandango, audible, etc.) and so much more. Digital rewards can be used almost immediately and provide instant gratification to your participants, which is why they are encouraged by prize incentive suppliers. No one really […]
