Tag: incentives

Create a Successful Panel Engagement Incentive Program

Are you in need of a few new tools that support your market research marketing initiatives? All Digital Rewards’ (ADR) fully customized web-based solution, ResearchSTACK™ does all that and more. ResearchSTACK is a turn-key panel engagement reward management platform utilizing ADR’s various microservices. This platform supports multiple panels and client project’s incentive payments (checks, PayPal, and […]

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White Paper: Four Key Components of a Successful Loyalty Program

One of the key tools that your company will use in its arsenal to meet important corporate objectives is a loyalty program. Whether it’s retaining or motivating key employees, motivating channel partners, attracting new customers or building brand advocacy, the incentive program design you choose can make or break the desired outcome. To continue reading […]

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Reward Redemption Process is Crucial to Good Engagement

At its core, the purpose of an incentive is to impact the behavior of employees, customers or respondents.  Any incentive that does not impact behavior or decision making is simply a waste of time and money.  Simply stated maybe, but that doesn’t make the statement any less Accurate. As factual as that initial statement is, […]

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Three Millennial Spending Secrets You Never Knew

10,000 Millennials turn 21 every day in America (Time). Millennials are the largest generation on our planet and, therefore, have the highest influence over norms, expectations, and behaviors. By 2018, Millennials will have the most spending power of any generation. As marketers are chasing the attention of this influential group, money and time are wasted […]

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Quick Way To Solve Problems with Reward and Recognition Programs

Building loyalty with 5% more customers would lead to an increased average profit per customer of between 25% and 100% (The Loyalty Effect). Rewards and recognition are the tools to build that customer (and employee) loyalty. “Fully engaged” customers (those with a strong attachment to the brand or brand ambassadors) deliver a 23% premium over […]

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Why eGift Cards are Making An Impact On Your Business

Incentive programs efficiently get new customers in the door and reach out to retain your loyal customers. There are roughly 2.5 billion loyalty memberships in the U.S. (Colloquy). Last year U.S. companies spent $76.9 billion on incentives and promotions, while $22.7 billion of that was spent solely on incentive and loyalty gift cards alone. It […]

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The Untold Secret To Quality Incentive Programs

Incentive programs can lure new leads into your sales funnel, retain old customers, or motivate employees to increase their sales. While the past techniques of incentive programs have been useful, a new strategy is emerging, and it is taking the incentives industry by storm. During the past 5 years, there has been an obvious change […]

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