Are you looking for what it takes to create, launch and manage a successful rewards program – Technology! Developing an effective rewards program strategy requires the best enterprise reward solutions. You need to think beyond what types of rewards are offered in your program. You need to find the right rewards program provider and management technology to ensure your program’s performance, ease, transparency, and success. It is every bit as important as selecting the right rewards to offer A fully custom technology solution that will work for your program’s needs is the best option, but it can be difficult to find something that fits both your need and your program’s budget. With a little effort shopping around, you can have a program management tool tailored to your specific program needs at an affordable price. The following is what you can expect from All Digital Rewards, a leading reward management technology provider, and what you should be on the lookout for when shopping around for other providers. The Must-Have’s: -The provider should be able to accommodate full Admin access for you and any other users that will need to get in to control the program. Your Own Branded Marketplace/Participant Portal -A […]
Category: Reward Management
Why Participant Happiness is the Key to Your Loyalty Program’s Success
What do your participants think of you? No matter what kind of rewards program you’re running, this question is important. This is the moment you throw out all the advice you ever heard about not caring what other people think about you. In the business world, people’s opinions can make or break you. According to the White House Office of Consumer Affairs, loyal customers are worth up to 10 times as much as their first purchase. The Office also says that news of bad customer service reaches more than twice as many ears as praise for an excellent service experience. People trust reviews and the opinions of their peers. If you keep your participants happy, they’ll reward you with loyalty and positive reviews. If you don’t keep them happy, they’ll let everyone know. Now, it is truly impossible to make everyone happy. However, there are some key steps you can take to make sure your participants are happy with your rewards program. Your participants need to be able to access their rewards easily, without any issues. This means having a plan and technology in place to allow for easy reward redemption. If you’re using a website, make sure that it […]
Studies Confirm the Secret to Increasing Productivity
Rewards are well known as one of the most effective ways to motivate others. The importance of incentives is known internationally. Calista Lai of the Jyväskylä University of Finland wrote a research paper exploring the benefits of incentives and rewards. Whether it’s channel sales teams, market research panelists, customers, or employees, or anyone else, the equation for productivity is: Motivation + Ability = Productivity According to the research done by Calista Lai, the difference between Incentives and rewards is as follows: “An incentive is defined as something that triggers a particular course of action, a reward is given following a desired behavior to increase the probability that the behavior will be repeated.” Ideally, rewards and incentives are used together, both to encourage desirable behavior, and to reward positive action. There are three categories that rewards/incentives fall into: Some examples of monetary rewards include company stock options, paid time off, bonuses, etc. Monetary Intangible non-monetary Tangible non-monetary Intangible non-monetary rewards typically take the form of social recognition. This could be an employee of the month award, top salesperson of the quarter, etc. The important thing with intangible rewards is that the recognition feels meaningful to the recipient. Tangible non-monetary incentives include […]
5 Mistakes That Can Ruin Your Rewards Program
Rewards programs are used across many industries such as healthcare, market research, channel partner programs, and more. Some businesses are very successful with their programs, whereas others struggle to get a return on their investment. No matter what kind of rewards program you are running, there are 5 mistakes that can ruin your rewards program’s success. Starting your rewards program without a good strategy is a recipe for disaster. You need to have clearly defined goals and a strategy of how to reach those goals before you even start. This will give you a timeline for you to measure your progress against and the key performance indicators to help you know if your program is working. Participants love rewards, but if you offer the wrong ones, they may feel insulted and have a negative view of your company. You need to make sure you understand the demographics involved in your rewards program and choose rewards that they will highly value. By doing this, you will resonate more in their minds as a company they can trust. With enough positive reinforcement, you will create a relationship with your participants that will last for years. Technology is constantly changing; keeping old legacy […]
Get Results With Rewards And Incentives
You want to have the best performing employees. Every company does, but just signing a paycheck alone won’t be enough to get you there. Sure, you’ll have the occasional over-achiever, but for most employees, a paycheck is expected compensation for performing basic job functions and it will not connect at a psychological level. If you want to encourage people to exert extra effort you need to engage them. Employee engagement levels have been linked to increased revenue, retention, and performance. Despite this, you might be worrying that you’ll have to shell out massive bonuses to motivate your people. However, Increasing engagement doesn’t have to break the bank. Non-cash incentives such as merchandise, sweepstakes entries, and experiential rewards can go a long way in boosting employee motivation levels. With the right incentive program, you can turn your employees into team members. Incentive programs can create feelings of belonging and increase worker satisfaction. Earning rewards or points for a reward marketplace can give employees a definitive way to measure their performance and drive them to work harder. Produce exceptional results in your companies ROI. Through creating a feeling of belonging among your staff you can instill a sense of company pride in […]
How To Increase Engagement Through Sweepstakes
If you want to engage your customers or employees consider running a sweepstake program! If a sweepstake is implemented correctly and strategically, the benefits are significant. Sweepstakes are cost-effective ways to increase brand recognition, improve engagement, increase sales, and market your business. Before we discuss the process of creating a sweepstake and what all that entails we should define what a sweepstake is. Additionally, it is essential to know the difference between sweepstakes, contests, and lotteries. Each type of program has it’s own uses and laws associated with it. Sweepstakes require luck. A sweepstake is the most common type of giveaway promotion. Sweepstakes select prize winners at random, and there is no charge to participate in them. Contests require skill. A contest chooses a winner based off of the participant’s ability to complete a specific task. An example of this could be a photo contest where the person who submitted the best photo gets the prize. A lottery requires luck and money. Lotteries are pay-to-play. Like a sweepstake, a winner is chosen at random, but unlike sweepstakes, the participant must pay to enter. As with everything, proper planning and good execution are essential for setting up your promotion. There are […]
Introducing the Ezepic™ Rewards Program
Companies and organizations use incentive programs for a variety of promotional and employee recognition purposes. In most cases, incentives play a contributing factor in determining the success of channel partner, sales, loyalty, consumer, health and wellness promotional programs. Incentive programs increase participant engagement and yield significant results for the sponsoring organization. As reward programs have evolved, so has the technology that supports them. All Digital Rewards is excited to introduce our new Ezepic ™ Reward card. The creation of the Ezepic™ Reward card is to help program managers reduce costs and streamline efforts managing their Incentive program and meet evolving consumer and participant engagement appetites. Adding an Ezepic Reward into your incentive mix eliminates the need for inventory management helps minimizes risks on purchasing incentives that for whatever reason is not attractive to your participants. Its purpose is to lower costs while at the same time allowing program managers the ability to easily customize incentive offerings and can be branded to fit your organization’s needs. The Premiere Ezepic™ Reward offering revolves around rewarding participants retail gift cards instantly, or in bulk through automatically awarding recipients through RewardWIZARD™ API providing instant impact. Gift cards are proven to deliver results and […]
Include a Prepaid Reward Card as the Incentive When Creating an Award-Winning Consumer Promotion
Consumer sales promotions are a great way to entice consumers to purchase a product – does your incentive reward provider offer Prepaid Rewards Cards? Did you know that prepaid Rewards Cards are known to be one of the top preferred reward types for consumer incentive programs? There are lots of reasons why consumers love prepaid cards and a quality prepaid reward card provider can help take your next consumer promotion to award-winning levels! But what are the real benefits of using VISA prepaid incentive reward card in you consumer promotions? The main benefit of a Prepaid Card is that the branding of the card can mirror your company. Why is this such an important factor as a business? It’s simple! This is a fantastic brand awareness tool and also encourages your consumers to keep coming back for more! While Prepaid Cards may be a great option for your Loyalty Program, there are several important details to consider, for example: These cards are super simple to become accustomed to, but it’s important that the cards are loaded and ready to activate the second your customer opens it. People want instant gratification. This also ensures that the customer will not have to deal […]
Why Prepaid Reward Cards Continue to Increase Incentive Program Engagement
There is one constant in every marketer’s toolbox when it comes to incentive rewards – Prepaid Reward Cards such as; VISA and brand named Gift Cards are a still a favorite with participants. If you need to increase engagement in a consumer promotion and if you’re not using them – you should be. Some of the benefits that prepaid cards offer include ease of delivery and use perceived value, and being universally accepted. Businesses continue to use them in their promotions to reward participants and to increase engagement. Below are some facts to consider when creating your incentive and promotional strategy and why choosing the right prepaid reward card providers are important. Business can deliver rewards in a variety of ways, either digitally or by a physical card and participants can receive their reward when and how they like it. A prepaid card is practically a cash equivalent to your participants – easy to store and use. Another awesome bonus is that prepaid cards limit fraudulent activity. VISA Prepaid Card: Users able to use the card practically anywhere to make purchases, both in store or online, just as they would with a debit or credit card. Gift Cards have numerous […]
A Rewarding Experience – The Building Blocks of a Successful Panel Loyalty Program
Panel loyalty programs increase research firm’s panelist retention, survey frequency, and panelist acquisition programs, making them foundational in increasing your research firm’s profitability and revenue. An effective panel incentive program can build brand advocacy and increase the lifetime value of the panelists. The four basic building blocks when creating an effective panel loyalty program strategy include objectives, gaining program support, rewarding participants and measuring the program. There are a few steps you must take when creating your panel loyalty program. When preparing for a panel incentive initiative, panel managers often face roadblocks in the approval phase of their proposal. Be prepared to show upper management that you have a sound business case, including measurable and accurate metrics. Loyalty incentive programs have proven vital in cultivating and rewarding repeat panelists. You must ensure your loyalty program will be valuable to your key stakeholders. With a strong plan in place with clear financial objectives, management is more likely to understand the benefits of your program and see that it warrants their support. When in the program design phase, take the following steps: There are several types of incentives to select from, including: Pick incentives that fit your budget and will motivate your […]
Unlock the Power of Loyalty Management Systems
Enhancing Customer Engagement and Retention Strategies Loyalty management systems have evolved beyond mere earn-and-redeem processes in the fast-paced digital landscape. Today, they are pivotal in driving customer engagement, encouraging brand loyalty, and offering valuable insights into customer behavior. It is important to understand the need for modern loyalty software to provide maximum flexibility and intuitive user interfaces, ultimately empowering businesses to achieve their engagement targets and strategic objectives effortlessly. Why Loyalty Management Systems Matter To create successful loyalty programs, businesses require feature-rich and flexible loyalty software. This software should facilitate quick program setup, effective management, and seamless customer engagement. The system’s key features are essential in achieving these goals, including member account management, targeted promotions, status levels, benefits, and support for multiple currencies. Understanding the Core Features Now that we have established the importance of an ideal loyalty management system let’s delve into the essential top-tier features that should be included. At All Digital Rewards (ADR), we provide comprehensive digital rewards and incentives recommendations, ensuring mutual benefits for your customers and your business. User Management: Look for a platform that provides robust user management capabilities, including member profiles that allow you to gather and track important customer information. With role-based […]
Elements to Consider When Comparing Loyalty Service Providers
In today’s current landscape of diverse consumers, numerous brands and ever-evolving marketing channels, creating customer loyalty and finding the right loyalty program provider is every organization’s dream come true. Companies with a quest to achieve these goals look to All Digital Rewards when comparing loyalty service providers to help attract customers and channel partners and to keep them coming back. As the demand for omni-channel solution providers grows, marketers recognize that loyalty success is tied to differentiating between service providers who offer loyalty tools and strategies that are almost always not available internally. Not all providers can provide a complete solution, one that includes incentive and reward offerings, product APIs, secure cloud-based management and incentive payment technology; supported by advanced analytics, and the ability to scale to an enterprise level if needed. All of which may be important in your quest to acquiring loyalty and brand advocacy in today’s marketing landscape. Make sure to be on the lookout for a provider that’s evolved past providing simple points-based programs or discounts, to building one that understands relationships centered on customer value and engagement. Check to make sure the service provider you are considering can provide a packaged platform that can be […]
