How to Increase Sales Through Sales Incentive Programs

BY Lucy Fang
Dec 07, 2018
How To Increase Sales Through Sales Incentive Programs

It is important for businesses to understand how best to motivate their employees, increase sales, and boost morale. Sales incentive programs have consistently proven effective in influencing employees to put forth maximum marketing and increase sales ideas for their companies. With all the different options available to use with your employees, there has never been a better time to start implementing your custom-tailored program. Properly implemented, a program for employee recognition and rewards can increase sales ideas by nearly 30 percent. In the long term, this investment will bring in significant returns for your business.

Although the benefits of these types of programs are obvious, it can be challenging to choose the right digital rewards platform to motivate your sales team. Consider your team’s background and interests when making your choice. Your incentive program needs to fit within your organization’s budget and not incur extra costs that would cancel out any benefits. At the same time, you need a sales incentive program that will be exciting and engaging enough to motivate your sales force, increase sales ideas, and guide them in the direction you want them to go. Though it seems like a daunting task, implementing an effective incentive program is sure to benefit both your employees and your business.

Program Types

There are a number of different Sales motivation and engagement programs you could go with for your sales incentive program. By gamifying for sales incentives, you are giving your employees the opportunity to earn entries in sweepstakes, instant win games, and contests are popular choices for many programs. It has been proven that the gamification of incentive programs is highly effective in various industries. You could also implement a points-based incentive system, which allows employees to earn points for completing desired behaviors. Those points can then be spent in a rewards marketplace.

Regardless of the program type selected, it is essential to choose the right incentive company that is well-versed in highly responsive programs, incentives, rewards desired by today’s diverse audiences, and the advanced technologies necessary to effectively support your sales incentive program. In fact, using AI as a tool to research and develop fitting incentives is a great option for businesses. The goal is to choose a company that will help your business increase sales ideas, productivity, loyalty, and morale. 

Incentive Provider

It is important to choose an incentive provider who can offer a varied and extensive rewards mix. Today’s worker has a wide range of interests and desires. Additionally, as employees become more conscientious of their satisfaction with their employer, it is important to show them time and again how valuable they are. Consider including digital rewards, prepaid cards, physical merchandise, and experiential rewards in your sales incentive program.  Keep in mind that choosing the right reward mix that fits your demographics is an art. A quality incentive provider will be able to make rewards recommendations that will fit both your budget and your demographics. An ideal incentive provider will align with your employee’s interests and preferences to produce rewards that show that their employer cares and truly motivates them, instead of looking cheap or ingenuine.

With the right incentive provider on your side, your program can increase sales ideas dramatically. At All Digital Rewards (ADR), we will not only help you design the ideal program to fit your company’s needs, but we will also help you develop the right reward management system as well. ADR’s reward management modules, SaaS with STACK™, can handle any incentive program initiative, which frees your company up to do what you do best: sell to and serve your customers.

All Digital Rewards Solutions

Using sales incentive programs is a great way to increase sales ideas and streamline your business. Experts like All Digital Rewards can provide you with the right tools and knowledge for successful implementation. All Digital Rewards’ proprietary SaaS solutions, ChannelSTACK™, LoyaltySTACK™, and RewardSTACK™ provide our clients with a turnkey reward management software solution that will support your sales overlay promotions, incentive reward deployment, or a full-scaled points-based loyalty program, with all the modules are rolled up into one dynamic platform. Once you have chosen the best program type and incentive provider, your business will be increasing sales and seeing a boost in employee morale in no time.

Choosing the right sales incentive program can be a tricky business, so there’s no shame in consulting the pros! To learn more about how to increase sales ideas and create an outstanding incentive program call our experts today at 866-415-7703 or click the “Schedule a Demo” button at the top of the page!