Category: How To

A Rewarding Experience – The Building Blocks of a Successful Panel Loyalty Program

The Building Blocks of a Successful Panel Loyalty Program Panel loyalty programs increase research firm’s panelist retention, survey frequency, and panelist acquisition programs, making them foundational in increasing your research firm’s profitability and revenue. An effective panel incentive program can build brand advocacy and increase the lifetime value of the panelists. The four basic building […]

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How to Calculate Loyalty Program Return

CALCULATE LOYALTY PROGRAM RETURN Loyalty programs can generate strong financial returns by engaging guests by creating powerful incentives that encourage an increase in the frequency of visits, spending, and advocacy.  But before you set out to develop a loyalty program that will help you improve your incentive program customer spending and visit frequency rate, you […]

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Top Six Ways to Drive Higher Engagement in a Loyalty Marketing Program

TOP SIX WAYS TO DRIVE HIGHER ENGAGEMENT IN A LOYALTY MARKETING PROGRAM Increasing engagement is at the top of every marketer’s list, and sales depend on it. Driving engagement is becoming more tedious and complex as technology advances, so you need to make sure your bases are covered to ensure marketing initiatives are successful in […]

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Comparing Loyalty Reward Management Solutions

Loyalty Reward Management The current landscape of changing consumer preferences and countless brand opportunities drive companies to embrace customer loyalty is the answer to increasing the lifetime value of their customers. Loyalty service providers looking to find companies in need of extending their customer’s lifetime value are more and more turning to content and lead […]

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Engage Customers with a Points Based Loyalty Program

ENGAGE CUSTOMERS WITH A POINTS-BASED PROGRAM Points-based loyalty programs will engage your audience. Have you defined your customer acquisition and retention strategies? Is the process simple and easy to understand or is there unintentional friction and/or a disconnected experience?  Do you use brand management technology?  These questions are important in today’s evolving digital world as […]

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Find Out Now, What Should You Do For Fast Engagement Online?

WHAT SHOULD YOU DO FOR FAST ENGAGEMENT ONLINE? People are engaging in products and services more than they ever have. What is the number one site people go to if they have a question? Google! Companies are struggling to engage these active consumers and reach out on the multiple different platforms available. So, the real […]

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Who Else Wants To Be Successful With Millennials?

WHO ELSE WANTS TO BE SUCCESSFUL WITH MILLENNIALS? Millennials are now 20 to 37 years old. There are roughly 78.6 million people in Generation Y. Nine out of 10 expect to match or exceed their parent’s economic circumstances. And, virtually all expect to own a home. A perfect target for marketers. But how do you […]

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