Category: Loyalty Management

The Building Blocks of a Successful Panel Loyalty Program

The Building Blocks of a Successful Panel Loyalty Program Panel loyalty programs increase research firms’ panelist retention, survey frequency, and panelist acquisition programs, making them foundational in increasing your research firm’s profitability and revenue. An effective panel incentive program can build brand advocacy and increase the lifetime value of the panelists. The four basic building […]

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Resources For Successful Loyalty Marketing Programs

RESOURCES FOR SUCCESSFUL LOYALTY MARKETING PROGRAMS Loyalty Marketing Programs focus on buyer retention and reward customers for their loyalty. Effective customer incentive programs combined with the right reward management system and the help of loyalty service providers can generate strong financial returns. There are several resources that can increase the effectiveness of Loyalty Marketing Programs. […]

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Virtual Prepaid Reward Cards vs Physical – Which Are Better?

VIRTUAL PREPAID REWARD CARDS VS PHYSICAL – WHICH ARE BETTER? In the last few years, prepaid cards have been in high demand for loyalty marketing incentive programs, due to their popularity with both businesses and consumers. Product offerings evolve as technology evolves,  and prepaid reward cards are not an exception to this. Plastic gift cards […]

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A Rewarding Experience – The Building Blocks of a Successful Panel Loyalty Program

Panel loyalty programs increase research firm’s panelist retention, survey frequency, and panelist acquisition programs, making them foundational in increasing your research firm’s profitability and revenue. An effective panel incentive program can build brand advocacy and increase the lifetime value of the panelists. The four basic building blocks when creating an effective panel loyalty program strategy […]

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How to Calculate Loyalty Program Return

HOW TO CALCULATE LOYALTY PROGRAM RETURN Loyalty programs can generate strong financial returns by engaging guests by creating powerful incentives that encourage an increase in the frequency of visits, spending, and advocacy.  But before you set out to develop a loyalty program that will help you improve your incentive program customer spending and visit frequency […]

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Understanding Loyalty Reward Management Systems and Platform Features

UNDERSTANDING LOYALTY REWARD MANAGEMENT SYSTEMS AND PLATFORM FEATURES Understanding Loyalty Reward Management Systems and the Necessary Platform Features At the heart of a modern loyalty program, a system must allow for much more than simple earn and redemption processes. It needs to provide all necessary business rules and maximum flexibility for managing high performing loyalty […]

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Top Technology Trends in Loyalty Program Development For 2018

TOP TECHNOLOGY TRENDS IN LOYALTY PROGRAM DEVELOPMENT FOR 2018 Good news for program managers – loyalty technology continues to evolve making their jobs more convenient, but are they considering technology enhancements that keep pace with today’s customers’ expectations? Loyalty program development innovation is more critical than ever, and finding new ways for brands to focus […]

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Start The New Year With a Winning Wellness Program

It’s that time, setting better intentions for ourselves to get healthy. Whether it be going to the gym more or eating better, which are literally the top two resolutions the general public gravitates towards, and we’ve got the research to prove it (see the infographic below)! But let’s get to the nitty-gritty of why 2018 […]

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Top 2018 Corporate Wellness Trends

TOP 2018 CORPORATE WELLNESS TRENDS It’s that time – we are all gearing up for the new year already, getting through the holiday madness and planning for Q1. With all the busyness of the holiday season, health and wellness program participation tends to have a little bit of a decline, which is why staying up […]

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