Gift cards are commonly found in incentive marketplaces, but how effective are they really? In the Incentive Research Foundation’s fall 2019 issue of their quarterly academic review, they reviewed the effectiveness of gift cards in incentive programs. Gift cards are one of the best representations of non-cash Rewards, and carry all of the benefits typically […]
Tag: Gift Cards
Top Performing Gift Card Incentives
Gift card incentives can attract and engage customers, partners, and employees. They increase brand awareness, motivate sales teams, and so much more. People view gift card incentives like cash. They’re irresistible and can be used by anyone. Gift cards help build trust with your incentive program participants through brand recognition. Some of the top gift […]
Three Keys To Increase Market Research Panel Engagement
Engagement is key to market research panel success. With quality engagement, you can easily obtain the essential, actionable insights and data needed for your market research program. To increase market research engagement, you need three things: The right rewards, the right technology, and the right support. Choosing the right rewards is absolutely vital to your […]
Why Prepaid Reward Cards Continue to Increase Incentive Program Engagement
There is one constant in every marketer’s toolbox when it comes to incentive rewards – Prepaid Reward Cards such as; VISA and brand named Gift Cards are a still a favorite with participants. If you need to increase engagement in a consumer promotion and if you’re not using them – you should be. Some of […]
6 Things to Expect from Your Reward Card Vendor
The incentive industry has undergone a complete transformation since gift cards,and prepaid cards hit the scene. Case in point – reloadable prepaid cards have become the favorable choice amongst not only incentive providers, but also participants being rewarded. Why? Who doesn’t enjoy utilizing instant currency right at the tips of their fingertips versus waiting on […]
Why A Supplier Diversity Program Will Benefit Your Business
You may be asking yourself, “What is a Supplier Diversity program? Supplier Diversity is a program designed to promote, increase and improve the participation of businesses considered diverse within a company’s supply chain. There are many categories used to identify “Diverse Businesses,” but the more common examples are Minority-Owned Business Enterprise (MBE), Small Business Enterprise […]
White Paper: Four Key Components of a Successful Loyalty Program
One of the key tools that your company will use in its arsenal to meet important corporate objectives is a loyalty program. Whether it’s retaining or motivating key employees, motivating channel partners, attracting new customers or building brand advocacy, the incentive program design you choose can make or break the desired outcome. To continue reading […]
All Digital Rewards is Expanding
September 26, 2016 – Irvine, CA – All Digital Rewards is excited to announce the opening of an additional office to accommodate their rapidly expanding Southern California client base. The new office is conveniently located at Oracle Tower, 17901 Von Karman, Suite 600, Irvine, California 92614. “I am very proud of how All Digital Rewards […]
Why eGift Cards are Making An Impact On Your Business
Incentive programs efficiently get new customers in the door and reach out to retain your loyal customers. There are roughly 2.5 billion loyalty memberships in the U.S. (Colloquy). Last year U.S. companies spent $76.9 billion on incentives and promotions, while $22.7 billion of that was spent solely on incentive and loyalty gift cards alone. It […]
What Does Research Say about PrePaid Cards vs. Cash?
Businesses are thinking of new ways to reel their customers in. It is highly evident that incentives and customer rewards play a huge role in retaining customers but which is better? Prepaid cards or cash? After we did our research, we noticed all of the reasons that prepaid is in and cash is out. […]
