Tag: Customer Incentives

Things to Consider When Setting Up A Prepaid Card Program

Prepaid reward cards have become a versatile and effective tool in the realm of incentives. Whether you are looking to engage customers or boost employee morale, prepaid card programs offer a meaningful token of appreciation. In this blog, we will analyze the ins and outs of setting up prepaid rewards cards, exploring their advantages and considerations. Furthermore, we will focus on the potential they hold for employee and customer rewards. Prepaid Reward Card Basics Prepaid reward cards are a lot like debit cards since they come preloaded with a specific monetary value. They add a level of personalization to the reward program because the recipient can use the card for anything. Additionally, these cards can be branded for each business, allowing for customization, and can be easily distributed, whether it’s physically or digitally. Flexibility and Appeal One of the main advantages of prepaid reward cards is their flexibility. They allow users to choose the rewards that they want, such as a special experience, a coveted item, or simply covering everyday expenses. In a way, they give the recipient any gift they want within a singular card. Much like giving someone cash for their birthday, the business allows the customer or […]

Read more

Why You Need Virtual Incentives For Your Rewards Program

Virtual rewards are a fantastic, bordering on necessary, incentive for any rewards program. Why do virtual visa prepaid cards, digital gift card rewards, e-code redemptions, and other virtual rewards continue to dominate incentive rewards programs? Because whether they’re used for sales incentives, customer incentives, health and wellness, market research programs, or something else altogether, they meet a vital participant need: immediacy. Benefits of Virtual Incentives: Instantly issued participants Can’t be lost in the mail Easy for your participants to use No production cost Participants in your consumer incentives programs, channel partner incentive programs, or sales incentive plans all have one thing in common. None of them want to wait to be rewarded. With merchandise, bulk visa prepaid cards, or checks, your incentive program participants will have to wait, sometimes for weeks, from the time they redeem their reward to the time they receive it. Virtual gift card incentives and visa virtual cards don’t have that problem. When considering market research, consumer, or sales incentive program ideas, think about your demographics. Are virtual incentives a good fit for them? If so, look at your options. To properly offer virtual incentives for your points-based loyalty programs, sale incentive programs, customer incentive programs, […]

Read more

Why Incentives Are Key To Customer Loyalty

Customer acquisition programs are a priority for every business. Whether goods or services, without customers, you have no business, and without customer loyalty and retention, your business will lack longevity. It can be difficult to implement loyalty programs to inspire customer loyalty and retention, but it doesn’t have to be. Loyalty programs that reward participants for behaviors and attitudes can build sincere participant advocacy and a sustainable competitive advantage. With the right rewards, technology, and customer incentives, you’ll be well on your way to success.  Customers thrive on recognition and sharing their experiences. The All Digital Rewards team has found that rewarding those types of customer behaviors delivers a well-rounded, three-dimensional experience. All Digital Rewards understands that customers won’t participate in a program that doesn’t offer sufficient value. According to a recent report from TechnologyAdvice, most US participants (57%) join loyalty programs to receive discounts on products and services. Another reason for customer participation in loyalty programs is to earn benefits, like points that can later be redeemed for rewards incentives such as gift card rewards, physical and virtual visa prepaid cards, and merchandise. Regardless of how you develop your loyalty incentives rewards program, make sure the loyalty program platform […]

Read more

Benefits of VISA Prepaid Cards Rewards

Rewards and incentives programs have proven to be invaluable to companies and organizations around the globe. In the case of customer incentives programs, they can increase consumer visits, spending, and advocacy. With employees, reward incentive programs can encourage employee engagement, increase productivity and improve morale. These are just a few of the many types of rewards and incentive programs that are available. When choosing your rewards for your organization’s incentive program, Visa® Prepaid Card Rewards are a popular reward choice for many different rewards and incentive programs. There are a variety of different benefits to Visa® Prepaid cards that can make them an attractive option, both for companies and consumers. All Digital Rewards has partnered with Visa® to create a comprehensive, customizable, quality prepaid card offering, along with a reward management system capable of meeting your company’s needs. Visa® prepaid cards can be used as rewards for several different programs such as a sale incentive program, customer incentives, and health and wellness rewards programs, to name a few. Participants can use the Visa® Prepaid Card Rewards for point-of-sale or online purchases. Rewards can be loaded onto these cards as they are earned or given to program participants, allowing your program’s […]

Read more

White Paper: Four Key Components of a Successful Loyalty Program

One of the key tools that your company will use in its arsenal to meet important corporate objectives is a loyalty program. Whether it’s retaining or motivating key employees, motivating channel partners, attracting new customers or building brand advocacy, the incentive program design you choose can make or break the desired outcome. We believe that if the redemption process needs to be well managed and easy on your customers. The end user will demand that the payment is quick. With the ease of smartphones and laptops, consumers are educated enough to know there are very few reasons most rebate claims can’t be submitted online. Companies should offer online redemption even though it will increase the number of submitted claims. The benefits of online transactions is a reduction in data entry costs, turnaround time, and increased customer satisfaction. The opportunity to market additional products or services to the customer while they are submitting their information on your website also makes the ease of electronic program interaction quite valuable. If these goals are understood than the long-term payoff is substantially higher than the cost savings of unclaimed rebates. Customers are still looking for deals provided the promotional price is larger than the […]

Read more

5 Easy Ways to Create an Incentive Program that Will Make You Successful

Incentive programs are driving the current consumer market. No matter what industry it is, customer incentives engage customers by creating a relationship with brands worldwide. According to statistics, engaged customers are four times more likely to say they “appreciate when this brand reaches out to me” and seven times more likely to “always respond to this brand’s promotional offers.” (Rosetta) We all strive for success in the business world, and when you combine that desire with an incentive program that creates customer engagement for your brand, it is a win/win for everyone. Here are five ways to create the perfect Incentive program: Make sure to engage your customers, and help them be the decision-makers. Offering a direct reward for a qualifying behavior will help you gain and maintain a long-term relationship.  Allowing your client to log into a reward site and pick their prize from among many gives a sense of empowerment. Structure your plan ahead of time with proper processes because even the most expensive reward is belittled if the system to redeem it is too complex and convoluted. Key stakeholders’ well-designed incentive plan should offer products and services enticing enough to impact behavior and be structured to have […]

Read more

Loyalty Program Do’s and Dont’s

When it comes to loyalty programs, companies are struggling to figure out what works and what doesn’t to inspire loyalty in customers for their brands. Customer incentives have never been harder to define. According to a recent study from Experian, three out of four (75%) U.S. companies with loyalty programs generate a return on investment. This clearly shows a benefit for most companies who spend money on loyalty programs. There is no denying that loyal customers are more profitable than acquiring new customers time and time again. Actually, according to Experian, 69 percent of U.S. companies with loyalty programs track the lifetime value of each customer for an average value of $1,803. However, getting to the point of customers returning time and time again to shop with their favorite brand is easier said than done. Should brands offer fuel rewards? Or would points off groceries work better? Marketers have to get customers involved and eventually have them advocate for their brands by sharing products on social media and referrals! Below is the ultimate marketer’s list of do’s and dont’s of loyalty programs. Customer goal setting is beneficial for setting either a timeline or a call-to-action. This can be done through […]

Read more

Quick Way To Solve Problems with Reward and Recognition Programs

Building loyalty with 5% more customers would lead to an increased average profit per customer of between 25% and 100% (The Loyalty Effect). Rewards and recognition are the tools to build that customer (and employee) loyalty. “Fully engaged” customers (those with a strong attachment to the brand or brand ambassadors) deliver a 23% premium over the average customer in market share of wallet, profitability, and revenue (Cap Gemini). Now, all of this is wonderful information. But, where do you bring this into play? How does your brand build customer loyalty with rewards and recognition? Read on for the 6 types of successful rewards and recognition using prepaid debit cards. Firstly, let’s discuss the successful use of prepaid cards in brand holiday buying. Oftentimes, you can’t walk into a store without them stating, “Sign up for our card today and save 40% on your purchase!” Although this tactic is used across the board, it typically works. People are willing to come into the store and purchase more for their money-especially if they can save on their year-end gifts. Next, there are multiple options for establishing rebate programs or even refunds options for coupons or membership qualities from that branded prepaid debit […]

Read more

The Untold Secret To Quality Incentive Programs

Incentive programs can lure new leads into your sales funnel, retain old customers, or motivate employees to increase their sales. While the past techniques of incentive programs have been useful, a new strategy is emerging, and it is taking the incentives industry by storm. During the past 5 years, there has been an obvious change in incentives programs in the marketing world. Are you ready for the change? There are hundreds of options when developing an incentives strategy. There could be customer offers to gain initial leads, such as sweepstakes, sales offers, or instant win games. All of these options will get people interested in your company, but there are three important facts to consider when developing your consumer incentives program. Firstly, how and when your incentives are delivered. If you promise a customer an incentive for purchasing one product and offer them a different coupon for their next purchase, how will you give them that coupon? Will it be in a letter to their home address? Or should you send a virtual pin number so they can redeem it immediately online? How you send your incentives also sends a message about your company. What would happen if that coupon […]

Read more

What Does Research Say about PrePaid Cards vs. Cash?

  Businesses are thinking of new ways to reel their customers in. It is highly evident that incentives and customer rewards play a huge role in retaining customers but which is better? Prepaid cards or cash? After we did our research, we noticed all of the reasons that prepaid is in and cash is out. Prepaid cards have become increasingly popular in the loyalty and incentive world, but what are the benefits of prepaid cards? Apart from being an easier and safe way of carrying money, prepaid cards are reloadable. Once a customer runs out of money on the card, they can add more online and not worry about hassling with cash. Prepaid cards are efficient budgeting tools. It is easier to keep your spending under control when you load how much you are willing to spend and when the amount is gone- it’s gone. It is impossible to overspend. This technique is perfect for parents wanting to teach their teens about budgeting and spending money. Because the system of prepaid cards is nearly all digital, ATM withdrawals and direct deposits are a definite must. It is fairly simple to get cash if you do need it for those street […]

Read more