Reward Incentives That Increase Health and Wellness Program Participation

BY Lucy Fang
Apr 10, 2018
health, wellness, rewards, incentives, program, employee rewards, participation, management technology platform, health and wellness program and technology provider

The impact a health and wellness employee incentive program has on staff performance and overall health is astronomical! So much so that 61% of employees agree that they’ve made healthier lifestyle choices because of their company’s wellness program-Aflac, and a whopping 91% of staff at companies that support well-being efforts say they feel motivated to do their best. –American Psychological Association. A key contributor influencing the outcome of these statistics is the reward selections being offered in the health and wellness incentive program.

So how do you know which incentives and rewards will drive better participation and healthier outcomes? Below are three important factors to keep in mind when bringing incentives and rewards into your health and wellness program:

  • The first step is truly knowing your audience, what is your demographic? This is a huge factor to consider when crafting or maintaining a wellness program for a company and employees. Knowing this information will help you and your reward provider match product(s) that will engage participants and increase healthier behavioral outcomes. Without the power of this knowledge incentives and rewards will be selected that are not suited to the demographic and may not perform well or generate excitement for the participants, thus resulting in a decline of program participation and maybe even a disincentive.
  • Another great item to consider is to determine the budget for the rewards you plan to offer. This is an important factor when selecting the right incentive for your program participants. Find an incentive and reward provider that works well within your budget, has the ability to offer an array of options, not just 5-10 items, the technology to deliver and is able to provide the necessary reporting you’ll need. Also, a helpful tip to remember is that “it’s not about how much you spend, it’s about how much you save” mentality. Participants almost always are willing to work a little harder to redeem a little more because they aren’t spending their own cash for these rewards.
  • Lastly, seeking out the top trending reward items and always keeping up with current trends is vital. Your reward provider should have extensive knowledge of what products are doing well with today’s current trends and what isn’t. Offering trendy items in your program’s reward offerings and consistently updating them shows that your program is and will stay relevant.

Incentive rewards are an essential component when running a successful health and wellness program. They play a vital role in combating declining workforce satisfaction trends. In 1987 a U.S. employee satisfaction rate was 61%, in 2010 a mere 45% were satisfied with their job. Today, 61% of the U.S. population state that they are burned out on their job. –CareerBuilder

Don’t let these unfavorable satisfaction statistics affect your next health and wellness program initiative. Creating a successful health and wellness program requires the assistance of an incentive reward provider that has experience in boosting office morale, health, and performance! All Digital Rewards has spent the last ten years assisting companies with top performing incentives and rewards. Check out “Elements to Consider When Comparing Loyalty Service Providers” to learn more about selecting a program provider.

A Few Top Health and Wellness Incentive Program Reward Offerings

  1. Sweepstakes Games
  2. TV Streaming Devices
  3. Movie and Dining Codes
  4. Travel
  5. Fitness Trackers
  6. Bluetooth Earbuds
  7. Culinary Items (cookware, bakeware, etc)

At All Digital Rewards, our team of experts offer tailored employee wellness programs, extensive reward and incentive offerings, and the technology platforms necessary for delivery and the analytics to measure performance. It is our job to work with you to create, build, and manage a successful health and wellness program! Give us a call today at 866.415.7703 or click the “Schedule a Demo” button below to speak with an Employee Health and Wellness professional!