Factors Of Profitable Rebate Programs

BY Lucy Fang
Dec 11, 2019
Factors Of Profitable Rebate Programs

Rebates were once believed to be outdated marketing tactics, but technology and clever consumers, have kept rebates popular. Rebates are a fantastic way of drawing in customers and affords them with a helpful way to save money through future credits, digital rebates, and different types of savings incentives. The problem is, with the incorrect technology in place, rebate redemption is an elaborate process for your customers, and also for your employees. However, with the right implementation, technology, and support, rebates can be a tremendously advantageous marketing tactic. Here are some factors that contribute to profitable rebate programs.

Rebate Management System Technology
Once, absolutely everyone had to use snail mail to redeem rebates, but that’s no longer the case. Now, thanks to rebate management system technology available through rebate promotion providers, rebate redemption can be completed online quite painlessly. Additionally, your company can leverage social media to have your clients share about your rebates on their various social networks! Experimenting with styles, unique techniques, and software program will assist your company in building a brand that no one can forget.

Online Rebate Processing
Online redemption is known for being quicker and easier for your rebate program participants to access. Having your rebates and redemptions online will enable you to gather extra sales due to the fact that customers will be receiving their pay off in a well-timed manner, which is a major priority for customers.

Develop Rebate Programs To Drive Engagement
A Rebate program will draw in customers without much difficulty. However, many marketers don’t fully understand how to leverage the effectiveness of these programs. The channel, message, and pin some cases, even the colors used, are driving factors that can help to boost engagement.

Federal Trade Commission Guidelines
Rebate promotions companies will tell you that there are numerous guidelines and best practices for your rebate campaigns. It is necessary to do your research before you start your rebate processing promotions and make certain that you don’t rewrite the program rules after they’ve been finalized. The less complicated it is for your customers, the more they will like your rebate program and suggest your company to their peers. Make certain to use clear directions that your clients will understand. A large amount of the information you need for your program can be found in the federal trade commission guidelines. However, keep in mind that one of the most essential matters in your rebate program is the response time. The federal trade commission recommends a 30 days turnaround time, however, your customers will want much faster responses — 30 days is way too lengthy a period to have your customers waiting if you want your rebate program to beat the competition. As with all marketing promotions, the customer’s satisfaction is paramount to your success.

Use Rebate Management Technology That Offers Real-Time Reporting And Analytics
Reporting and analytics are some of the most important concepts in the rebate promotion process. Rebate incentive companies can provide the technology to allow you to track your customers and see patterns and participation levels through the use of quality rebate management technology. It is essential for brands to look at and critically analyze how their customers are responding to their efforts.

At All Digital Rewards, we have the rebate program technology and knowledge to help you build a rebate program that will be profitable and fit your brand’s needs. For more information, call us at 866-415-7703 or click below to schedule a demo.