Category: Promotion Platform

Incentive Management Technology – Why is it Important?

We thought so, and we’re glad you’re exploring what it takes to create, launch and manage a successful incentive program – Technology! Developing a well thought out incentive program strategy is just one aspect of creating a reward incentive program. Thinking beyond the types of the rewards offered in your program, you need to make sure you are shopping around for the right loyalty program provider and management tool to ensure your program’s transparency, performance, and ease is just as important as the selecting the right rewards to offer, maybe even more important. Bottom line, a fully custom tool that works for your program’s needs is definitely the best option to include at program launch, but sometimes the budget doesn’t allow for this option (or so we think) and you might not be exploring the best available options in today’s loyalty technology market space. But what if we told you that you could have a program management tool tailored to your specific program needs, at an affordable price? The following is what you can expect from All Digital Rewards, a leading reward management technology provider, and what you should be on the lookout for when shopping around for other providers. […]

Read more

How To Create Your Own Loyalty Program

The reason you’re reading this post – is it is likely you are curious about how to launch an awesome loyalty program. And it’s not as complicated as you think – so stop worrying.  There are great options out there: Well, if you are looking to spend a lot of money and human resources, the do-it-yourself (DIY) route is where that happens.  DIY not only takes a lot of money and time, but it also forces you to invest an enormous amount of time into investigating customer behaviors, UX trends, and the how-tos. You may come up with a truly unique idea for a loyalty program, but it could take months – even years – to complete the process on your own. Unless, of course, you have a whole department of developers focused solely on your loyalty program needs, it’s going to be quite an investment. The first step is looking for an agency with experience working in the loyalty and incentive fields.  Agencies can help create custom and attractive loyalty programs.  Their expertise is in developing programs from start to finish and managing all the marketing communication surrounding the development. There’s one consideration: How much will it cost. The […]

Read more

Comparing Loyalty Reward Management Solutions

The current landscape of changing consumer preferences and countless brand opportunities drive companies to embrace customer loyalty is the answer to increasing the lifetime value of their customers. Loyalty service providers looking to find companies in need of extending their customer’s lifetime value are more and more turning to content and lead generation providers who are not necessarily experts in the field of loyalty or technology. These 3rd party providers are experts in generating content to meet the needs of Google’s search requirements, as well as lead generation. Once you fill out a lead form, they will track you to the end of time. Sound familiar? Companies in need of a dependable and affordable loyalty program provider are just looking for a loyalty service provider that can provide the technology to support incentive and reward issuance that is aligned with customers user preferences that will successfully induce their customers to keep coming back. Be careful not to fall prey to companies who are employing a wide variety of content, lead generation tactics while attracting your attention. You are looking for a qualified loyalty provider not necessarily an expert in lead generation. What should you be concerned with when comparing and […]

Read more

Reward Mix is Essential in a Successful Loyalty Program

Has your sales incentive program turned to loyalty rewards yet? Are you finding that you have good engagement from your channel partners with your current channel sales incentive program? Does your sales promotions need deeper engagement and a more personalized contact to drive loyalty? Or are you still using mass blast communications and gimmicks? If so, it’s time to look at a new way to expand on your current direct sales marketing and create a whole new way to excite and pique the interest of your sales channel.   An excellent way to promote new engagement is by mixing it up with your reward program. Studies have shown that the people in your rewards programs are the ones who make the best and most profitable customers.* So, why not reward those sales’ teams that have been in the program longest or participated the most with a loyalty program that makes them happy and mixes up the rewards to provoke new interest and allegiance! A mixed arrangement regularly gives a truly necessary fit between the business prerequisites, spending plan, and reclamation strategy. Normally the way of the venture dictates if a physical offer piece or an electronic code that is dispersed […]

Read more

Loyalty Program Software Comparisons

There sits your sales team.  They’re on the phone or in front of a customer, ready to land that big deal. You rely on these people to play an integral role in bringing your products and services to market through a dealer network.  But how much does your team know about current offers on the products and services they sell?  How do you move special offers through your partner channel to satisfy the objectives of key stakeholders and still rouse your sales team and dealer network? To start with, recognize this is a challenge for any sales channel strategy plan.  A channel sales strategy should energize loyalty engagement to spur a business drive to change behavior or, if nothing else, manage them in a specific course of action from educating your partner network about your products and services to helping your sales team close more deals, with you all the while managing the results is real-time.  Then again, the loyalty program additionally needs to fit inside a company’s financial constraints and not cause costs that counterbalances the advantage of the channel sales incentive program.  A key question for you to consider when developing your strategy is what type of a […]

Read more

Loyalty Reward Card Program Management Software Comparisons

When one thinks about loyalty in the business world, the chances are high that a customer loyalty reward card or incentive program comes to mind.  Furthermore, it’s usually delivered through a points-based system in which customers can receive points in exchange for spending their time taking surveys, meeting sales goals, buying products and a myriad of other reasons.  These points act as a virtual currency that can be redeemed for Digital rewards, VISA prepaid reward cards, gift cards, travel and merchandise usually after a certain predetermined behavioral objective has been reached. When researching and making loyalty card program comparisons, one can quickly realize that this market is rapidly changing.   A comparison of what different companies offer can help narrow the field to know what is the best and the process starts with understanding the intricacies of the methodology used in the loyalty program software.  For instance, is it better to have a pin for a virtual prepaid debit card or a physical prepaid reward card?  Also, what is the software being used and how can you implement into your current system or should you start with a whole new software approach? While online interactions are driving many of the new […]

Read more

How to Choose the Right Loyalty Marketing Company

What makes a loyalty marketing company different and how do you know which is right for you?  Are you looking for a program where the loyalty technology is tailored specifically to your needs or do you want an incentive program solution that gets even the most difficult product launch off on the right foot from the get go?  Do you need help alleviating investment risk by providing impartial vendors, scalable proofing systems, and single sign on with the latest applications?  How can you reduce your operational costs?  All Digital Rewards (ADR) will help answer these questions and so much more! Firstly, ADR will help you decide which system is best for your situation and work with you to develop a strategy to go with it. Whether it’s building brand advocacy, retaining key employees, motivating a sales team or a partner sales channel, the incentive program you choose can make or break the outcome of your goals. At All Digital Rewards, our loyalty experts will help you design a program that is well defined and we will take the mystery out of the process to assist you to identify the technology you need to support the incentive program that is perfect […]

Read more