Increasing engagement is at the top of every marketer’s list, and sales depend on it. Driving engagement is becoming more tedious and complex as technology advances, so you need to make sure your bases are covered to ensure marketing initiatives are successful in maintaining brand loyalty and you have aligned your brand with the right loyalty management partner. With years of experience in a growing, rapidly changing industry, All Digital Rewards continues to drive behavior and increase engagement with our Reward Management System, SaaS with Stack™. SaaS with Stack™, fully automated, cloud-based reward management system that is designed to offer real-time instant reward delivery. Putting the right reward management system into play will boost a program’s chances of being more successful. Once a loyalty platform solution is implemented you create financial and operational efficiencies that can drive real-time feedback that makes rewarding participants the easy part. Let’s face it – we all want to increases the lifetime value of our participants and turn even the most difficult participant into a real brand advocate. Our best customer is the one we already have. Below is six points to consider adding to your loyalty marketing campaign to drive user behavior, brand loyalty, […]
Category: Employee Recognition
7 Workplace Wellness Trends for 2017
Corporate health and wellness programs are becoming increasingly popular in today’s workforce due to the realization of how beneficial these programs really are. Employees are encouraged to become more mindful about their health and gain so much by harnessing this healthy lifestyle. Companies reap the benefits from these workplace wellness programs by lowered healthcare costs, boosted productivity, and much more! Numerous companies and corporations are putting a plan in place, a plan to create a healthy and encouraging work environment, a plan to open on-site fitness centers, promote meditation breaks, present healthier food options. These companies and corporations are really seeing the success of their health and wellness programs. At ADR we are always on the hunt for great health and wellness trends to keep employees, happy, healthy, and motivated. We have compiled a list of our top 7 workplace wellness trends below! Mind over Matter. These days more and more workplace wellness programs are focusing on mental health vs. physical health. Becoming more mindful of the mental state is crucial because it is what drives us physically, the mind powers the body! Meditation breaks, silent sits, or even beginning each meeting with 5 minutes of meditation can offer tremendous […]
Why Consumers Love Prepaid Cards
The bottom line is, consumers love prepaid cards. But the question that keeps most wondering is, why? Could it be the simplicity they offer or that these easy to use cards are universally accepted? In this post, we are going to review why prepaid cards have become so popular when it comes to engaging a consumer. Today marketers everywhere innovate towards ease. The easier it is for a consumer to redeem a reward the better engagement a company receives. The important detail to remember to assure that this simple process is just that, simple. There are too many “simple” reward programs out there and they are far from. The more personal information they are required to provide, hoops they have to jump through to activate, and wait on a customer service hold for 20 minutes, the less inclined they are to redeem or use their reward. So long story short, as long as the process to redeem isn’t difficult, then you are on track to a successful program! Benefits: To wrap up why consumers love prepaid cards, the final take away is the simplicity of this incentive. Easy to redeem, easy to use, or even easy to give! “Branded […]
All Digital Rewards is Continuing to Expand
Scottsdale, AZ. – (August 17, 2017) – All Digital Rewards, an industry-leading loyalty platform technology provider, is pleased to announce the company’s expansion. All Digital Rewards has moved its Headquarters to Scottsdale, AZ to accommodate its rapid growth, including particularly the business and implementation development team. The new office is conveniently located at The Scottsdale Financial Center III, 7272 E. Indian School Rd. Suite 540, Scottsdale, AZ 85251. “We have a mission that encourages being ahead of technology innovation and access to skilled employee resources and we wanted our location to reflect that,” said Kathryn Felke, CEO and founder of All Digital Rewards in a statement. “We knew that we were quickly outgrowing our office in Lake Havasu City, and we felt it was time to shift locations and move our headquarters to a more convenient location to accommodate growing client demands as well as employee and client travel needs. Lake Havasu City will continue to be an important location for account servicing services that include fulfillment, accounting and customer service.” Founded in 2009, All Digital Rewards develops reward management software that helps businesses attract, manage and engage promotion participants throughout their life cycle. ADR Senior Vice President of Business […]
Participant Engagement is Key to a Successful Channel Partner Program
It may seem obvious, but participant engagement is key to a successful channel partner program, but how do you create a program that maintains motivation for the users to engage? In reference to an ongoing study from an ADR client, we just may have the solution to help you. This particular client is a leading global motor vehicle manufacturer out of South Korea. Over 1.5 million vehicles a year produced in 13 manufacturing and assembly operations in eight countries. They wanted to run a genuine accessory sales overlay promotion for their dealer partners in the US market. The promotion included sales, service, and accessory departments. The issue at hand: Their previous promotion was declining user engagement and not performing well. The leading automotive manufacturer reached out to All Digital Rewards to relaunch the program in hopes of better results. ADR had to transform their current program into a high-performing platform all without confusing and losing the important component that the participants craved – rewards. ADR needed to pour life into an outdated program, address the declined engagement, administer advanced technology that increased the sales of genuine accessories without increasing the budget, and improve participation and efficiency in reward deployment. How […]
Top 7 Reasons Why Employees Steer Clear of Health and Wellness Programs and How to Reel Them Back In
Implementing a health and wellness program for your employees is an excellent strategy to engage and motivate employee retention. While these programs can offer great benefits such as health improvements, lowered health insurance costs, and increase productivity, they can also send up a red flag to a potential participating employee to run the other way. Listed below are the top 7 reasons why an employee may avoid a health and wellness program and how to resolve it. Problem: Over worked. Many employees feel work makes them tired, stressed and overworked. It makes sense that the health and wellness message is overlooked, especially when the employer is asking employees to participate in cutting back company costs. Solution: Avoid mentioning the benefits the company will reap and send a clear message that this program is for the employee and their health. *Tip: Offer paid lunches to those who participate in legitimate health care screenings on their lunch. Problem: Upper management doesn’t participate. This should go unsaid, but let’s face it, it’s been done. It gives off that “I can do what I want since I’m a manager vibe” and it can be offputting. When upper management doesn’t have to participate, and they […]
15 Great Health and Wellness Incentive Program Ideas
To craft a successful health and wellness program, a participating company must establish a healthy culture and continue to motivate their participants. The overall goal of a health and wellness program is to embrace and cultivate a healthy lifestyle, and to do so the participating company must create a healthy culture. Below we have listed 15 incentive program ideas that help promote a healthy environment but be mindful that implementing these helpful tips doesn’t stop there. A company must have a well thought out strategy in order to keep your employees motivated in a health and wellness program. Flex Benefits Credits Half a Year Membership to Weight Watchers or a Local Fitness Studio Per Year Following Active Participation Drawings for iPads, Travel, Gift Cards, Smart TVs, FitBits, Fitness Equipment, Merchandise Recognition and Celebratory Events Up to x Amount of Dollars Per Couple Into an Additional HRA Fund Upon Completion, a $100 Reward For an Accomplished HRA, Health Screening, and Health Report With Action Plan Up to $1,000 towards an HRA Drawing For a Full Day of PTO Upon Completion of the Health Assessment Health Cash Points For Employees and Their Significant Other If They Have Continually Engaged In The Wellness […]
Guide To A Successful Health and Wellness Incentive Program
No health and wellness incentive promotion is foolproof without the proper wellness program strategy. It doesn’t have to be a complicated process as long as you cover the basics when setting up or making changes to an existing program. First and foremost, without a sufficient amount of participants in the program, the results will be less than adequate. It is fundamental to your program to ensure proper planning is met to increase participation in your health and wellness program. Listed below are a few basics to help guide you to boost participation rates for your health and wellness platform. -You need a well designed and thought out program where candidates can reach their goals. -The more candidates, the better. Allow sufficient amount of time to build up interest (several weeks or so) for your health and wellness program. A string of educational information and announcements released over the course of your build up period will peak interest. Examples include: -Use a visual presentation -Demonstrate a few examples -Pass out questionnaires and enrollment packets for those who would like to enroll on the spot -If applicable, prepare testimonies for those who have already participated in the program Create a small market […]
Which Incentives Work Best When Setting Up a Health And Wellness Program: Carrots or Sticks?
A successful wellness program is more about how you frame your program whether you’re using disincentives or incentives. You win the toss either way with improved health and wellness, along with reduced health care costs for all because of overall improved employee wellness. What do you need to consider when using carrots and sticks as incentives in your program? The industry culture of an organization may be a contributing factor worth considering. Employees who work in environments where conformity is not valued but creativity is, will mostly likely respond better to carrots and sticks framed as being “good for them” (vs. “do this or else”). Employees who work in bottom-line-focused or highly regulated industries, such as finance, or retail might be used to firm management directives. So, it might be in your organization’s best interest to test a mix of carrots and sticks to see what will work best with your people and change up your message and the delivery. Distribution and timing of the incentives and disincentives also are important factors. It’s human nature to desire immediate benefits and delayed costs. (Hello, zero-money-down deals!) Sometimes, you may want to consider disguise your carrots as sticks to have the […]
10 Great Ways to Energize Your Health and Wellness Program
Are you looking to develop a health and wellness incentive program for your organization? Today’s loyalty program space is pretty vast, offering a broad range of participation incentives including prizes, cash, sell this get this, trips, etc. Developing a program with all the right components is essential to capture the attention of your employees and transform them into willing participants. How can you develop a wellness program that benefits your employees while saving the company money? Seems impossible, right? Wrong. Health and wellness employee incentive programs are thriving in today’s health conscious world. Organizations are hitching their wagons to this trend and becoming leaders in promoting preventative health care among their staff and efficiently lowering their insurance burden. By offering a variety of participation incentives that are health-related will not only promote self-care and an overall healthy lifestyle, but it also saves some bucks in the long run! Health care costs are higher than ever, but an excellent way to reduce workplace downtime, increase productivity and save money is to offer your staff a health and wellness program, which reduces overall healthcare costs. Another important consideration in developing a program is understanding that it isn’t just about offering participation incentives, […]
Successful Loyalty Program Delivers Channel Sales Results
Your channel sales team drives a significant portion of your company’s revenue. Their performance is important to you – and it’s important to make sure you have the best loyalty program to help ensure your sales team is happy and productive during the campaign. Participation by your partners is essential but can present challenges that can impact your bottom line. To avoid these problems a streamlined and well-organized loyalty and incentive and programs comes into play. As incentive and reward management systems evolve, brands and partners are continuing to modify business models which in turn drive the change which is necessary to work the core programs. These marketing programs are arguably the most important factors for businesses with indirect sales channels and contribute to the overall success of localized marketing strategy. Here is why: -Rewards programs drive channel revenue. Incentivizing your channel with MDF funds based on sales performance encourages branded co-marketing engagements. The more marketing funds that are dispersed through the network, the more likely the partner is to market the brand, which in turn increases foot traffic and sales. -Reward programs energize new products by giving channel sales turn-key access to center dollars and prompt control over how […]
How Incentive Promotions Drive ROI in a Loyalty Program
Does your customer acquisition marketing campaign need a little boost? Something to liven it up and add some pizzazz and excitement to your current recruitment promotion. Or perhaps you need to notify your loyal advocates of a new product and refresh the idea of current programs into a campaign that’s been ongoing for a long period. If any of these apply to you, then you will benefit from a short-term incentive promotion marketing program and drive higher ROI. You may be asking how a short-term loyalty program works. In the Market Research world, you perhaps have a good base of research participants but have just started to notice and drop off in participation. You discover that the rewards have become stale and redundant and panelists are in need of a nudge to engage or update profiles. The offering has not changed in months, and you are on a decline – you are losing your base! This would be a good time when an aggressive attempt to grow the respondent base is needed but how can you acquire new customers or engage past ones? Better yet, how can you keep the ones you already have happy and loyal? This is a […]
