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Category: Channel Marketing Strategy

3 Keys To Your Channel Sales Incentive Program’s success

An essential aspect of the process to generate sales, customers, and new leads is to engage and entice your partner sales down-line about your products and services. Channel sales incentive programs help to motivate your sales teams to do their best work. Channel sales incentive initiatives are easy, cost-effective, and an incredible way to boost […]

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How to Create a Successful Channel Partner Incentive Program

First, it is essential to understand what channel incentive programs are and why they are crucial to a successful company’s marketing strategy. An underdeveloped and poorly implemented program can underwhelm important partner channels that are vital to you meeting company business objectives. It is surprising how brands fail to consider or successfully execute an indirect go-to-market […]

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Why You Need Digital Rewards for Your Channel Partners Program

Digital rewards are an amazing, almost essential, incentive for channel sales programs. Why do virtual visa prepaid cards, digital gift card rewards, e-code redemptions, and other virtual rewards continue to dominate incentive rewards programs? Because they meet a vital participant need: immediacy. Benefits of Digital Rewards Include: Instantly issued participants No production cost Can’t be […]

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B2B2C Strategy for Channel Partner Incentive Programs

Channel partner relationships are essential for b2b2c business success. Building strong relationships that will motivate your channel sales team takes the right b2b2c strategy and sales team incentives. Incentives and rewards for sales personnel have been a cornerstone of successful B2b2c company motivation strategies. With the right incentive solutions and support structure, your channel sales […]

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The Power of Incentives in Building Relationships

Building loyalty among customers, employees, and partners is essential to business success, now more than ever. Incentives can be used to inspire loyalty and influence behaviors. Whether its experiential rewards, rebates, merchandise, e-rewards, such as e gift cards, sweepstakes entries, or virtual gift cards, the right rewards for the right program can make all the […]

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How to Guarantee Successful Sales Incentive Programs

If your company relies on a network of channel partners who play an integral role in bringing your products and services to market, you need to address a number of partner management needs that are unique and diverse. You may have looked at or are already using channel partner incentive programs to help strengthen your […]

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Best sales incentive plans Rewards 2020

How do you go about executing super engaging sales incentive plans? By choosing the right rewards! There are several components to getting the best sales incentive plans rewards. You need to find out what rewards will motivate your sales force, you should have the right reward program technology, and work with channel partner incentive vendors. […]

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Software & Solutions To Transform Your Channel Sales Incentive Program

The best sales incentive plans have the best software and technology backing them up. Successful channel partner programs prize incentive companies for the support and resources their software brings to the table. No matter whether you’re setting up new sale incentive programs, revamping existing sales incentive plans, or just looking for sales incentive program ideas, […]

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Channel Partner Reward Program Statistics

Your channel partner program incentives are crucial to the success of your channel sales partnerships. A study from the Incentive Research Foundation (IRF) showed that 43% of businesses use a non-cash channel rewards program, and 81% of the top-performing companies had non-cash reward programs. These non-cash programs showed a 32% increase in total revenue and […]

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Why Your Channel Incentive Program Needs All Digital Rewards

Researching the right technology solutions and comparing solution providers for your channel incentive program can feel like a full-time job. After a while, it can become tempting to try and settle for something that almost works, rather than a solution that’s a perfect fit. At All Digital Rewards, we don’t believe you should have to […]

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The Key To Engaging Channel Partners

Channel partner programs seek a mutually beneficial relationship, but like all relationships, there are steps that need to be taken to avoid relationship problems. You want to feel that your channel partners are meeting your needs and your partners want to feel their efforts are valued and appreciated. But how do you keep the profit-producing […]

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