Category: Articles

Unveiling the Impact of Gift Cards in Healthcare Benefit Programs: Fascinating Facts and Stats from Research, Surveys, and Studies

Gift cards have become a popular way for healthcare organizations to incentivize healthy behaviors and improve patient engagement. Research, studies, and surveys have uncovered various interesting facts and statistics about using gift cards in healthcare benefit programs. The benefits of gift card incentives are clear, from increased medication adherence to higher patient satisfaction rates. We […]

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Most Common Channel Incentive Programs Questions Answered

An effective way to grow your customer base, improve brand awareness, and increase your revenue is through the use of a channel partner program. Below, we’ll answer some of the most common questions asked about channel partner programs, how they can benefit your business, and ways to set your program up for success.  A business […]

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DECISION GUIDE FOR INCENTIVE TECHNOLOGY: Part One

In this informative paper, we will assist you in building the case for loyalty and incentive technology. You will start by summarizing the benefits of a loyalty incentive program to clearly define the value proposition, how the organization’s investment in a loyalty and incentive program, and the necessary technology to support it will help achieve […]

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How to Create a Successful Channel Partner Incentive Program

It is essential to understand what channel incentive programs are and why they are crucial to a successful company’s marketing strategy. An underdeveloped and poorly implemented program can underwhelm important channel partner incentive programs that are vital to you meeting company business objectives. It is surprising how brands fail to consider or successfully execute an […]

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Creating Healthier Outcomes in Health Plan Related Participatory Programs

Health and wellness incentive and rewards programs have consistently proved useful in engaging behaviors that improving health, moral, and efficiency in the workplace. However, there are legal issues that organizations must consider when planning out a Health Participatory programs. Navigating the rules and regulations of a health and wellness incentive program may seem daunting, but […]

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Is Your Health and Wellness Incentive Program Compliant?

A health and wellness incentive program can significantly contribute to a healthier and more productive workplace. When designing a quality health and wellness incentive program, and thinking about utilizing rewards and incentives as part of your program, it is essential to ensure that your program is compliant with all legal requirements applicable to your particular […]

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Prepaid Rewards Cards – Is Virtual or Physical Better?

These types of cards have become a popular method of loyalty marketing and employee engagement solutions due to their success in engaging businesses and consumers alike. They allow customers to secure their funds, keeping them in one place, and they give businesses access to revenue before a purchase has even been made. Loyalty programs evolve […]

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Top Ten Examples of Successful Health and Wellness Incentive Program Strategies

Unless encouraged, many employees will have a hard time starting and continuing a healthy style of living. Habits are the most difficult things that we face as humans. Behind every successful health and wellness program is an incentive program meant to encourage participants to modify lifestyle behaviors that will lead them down a path resulting […]

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Three Millennial Spending Secrets You Never Knew

10,000 Millennials turn 21 every day in America (Time). Millennials are the largest generation on our planet and, therefore, have the highest influence over norms, expectations, and behaviors. By 2018, Millennials will have the most spending power of any generation. As marketers are chasing the attention of this influential group, money and time are wasted […]

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Online Customer Engagement? It’s Simple If You Do It Smart

A total of 52% of Web traffic to retail sites currently comes via smartphones and tablets, according to IMRG and Capgemini. Over a third (36%) of online sales are now completed on a smartphone or tablet device. This signals that sales are rising online, and sales are increasing online for mobile purchases versus the traditional […]

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