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Category: Articles

Picture Your Amazing Loyalty Card Promotions On Top

Customer Loyalty Card Promotions have changed dramatically within the last few years. While it is obvious that innovative customer card programs help businesses drive sales and revenue, choosing those cards that are engaging enough is still a mystery. Marketers often think about questions such as, what will bring your customers in? And, what actions need […]

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How To Drive Customer Behavior Better Than Anyone Else

It is difficult to implement loyalty programs to inspire customer loyalty and retention. Loyalty programs that reward participants (customers, end users, members, consumers, or respondents) for behaviors and attitudes can build deep participant advocacy and a sustainable competitive advantage. Today’s consumers need to feel empowered; the customer has to know what is in it for […]

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The Ultimate Secret Of Top Prepaid Card Promotions

A promotion is defined as an activity that supports or provides active encouragement for any type of idea, product, or business in general. Roughly 83% of consumers enjoy receiving a promotional product with an advertising message. There are hundreds of different types of promotions. These promotions range from consumer rebate incentives to corporate recognition incentives, all […]

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How To Make Your Product Stand Out With Rebate Processing

Rebate sales promotions are commonly known as marketing tactics of the past. However, in the last year, rebates have made a comeback. Drawing in customers and helping them save money through digital rebates and giving back virtually in future credit or other types of savings incentives. Not only is it a detailed process for your […]

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Are You Embarrassed By Your E-Gift Code Rewards? We can help

Incentive programs drive customer behaviors and ultimately drive your sales revenue. Incentive programs are not what they used to be. Instead of coupons and extra savings when you purchase in-store, prepaid cards and gift codes offered online are bringing in customers to purchase more than they ever have in the past. Millennials are digital entrepreneurs […]

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Remarkable Advice: The Lazy Guide To an API-Plug In Promotion

Pre-paid card promotions are the top alternative payment option of 2016. A quarter of Americans and a third of millennials have used a prepaid card, according to an April 2015 survey by TD Bank. An application programming interface(API) are routines, protocols, and tools for building software applications. An API expresses a software component in terms […]

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Quick Way To Solve Problems with Reward and Recognition Programs

Building loyalty with 5% more customers would lead to an increased average profit per customer of between 25% and 100% (The Loyalty Effect). Rewards and recognition are the tools to build that customer (and employee) loyalty. “Fully engaged” customers (those with a strong attachment to the brand or brand ambassadors) deliver a 23% premium over […]

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The Truth About Initiating a Consumer Incentive Program

Roughly 12 million Americans used a prepaid debit card at least once a month and collectively loaded $65 billion to them. Prepaid cards can be an awesome tool for many different people. They are safer than cash and remove the threat of overdraft fees and bounced checks. According to a recent market research study, 96 […]

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Why E-Gift Cards are Making An Impact On Your Business

Incentive programs efficiently get new customers in the door and reach out to retain your loyal customers. There are roughly 2.5 billion loyalty memberships in the U.S. (Colloquy). Last year U.S. companies spent $76.9 billion on incentives and promotions, while $22.7 billion of that was spent solely on incentive and loyalty gift cards alone. It […]

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Top 7 Reasons Your Prepaid Card Rebate Program is Weird

Prepaid card rebate programs are hot right now. Multiple industries are trying to set this program up for customer incentives because it actually works! However, companies are struggling because they are making crucial errors that make their card and reward inefficient and, frankly, a pain in their customer’s butts. Imagine a mail-in rebate of $50 […]

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6 Factors that can Kill your Next Customer Acquisition Campaign

Customer acquisition is managing your customers and prospects generated by a large variety of your marketing techniques. Some businesses successfully bring in new leads and keep old ones. However, others struggle to get their name into the business network. Here we will discuss 6 factors that could kill your next customer acquisition campaign. Walking into […]

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Customer Loyalty – Royal Equals Loyal

Your participants (customers, end users, members, consumers, or respondents) are looking for perks—an extra benefit for staying with you. Put simply, your participants’ benefits can make all the difference in the success of your organization. If you want to acquire, retain and engage your participants, you must offer value-added benefits that are relevant.  You need […]

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