Marketers are constantly searching for new ways to attract and retain customers. Often, this involves using tried and true loyalty marketing methods. From offering discounts on popular items to “buy-one-get-one-free” sales, marketing professionals typically stick with what works. However, these approaches can be costly. If the boost in sales doesn’t make up for the lost […]
Tag: Points Based Loyalty Program
Ask The Experts: Points-Based Loyalty Program Pros and Cons
Loyalty programs are fantastic for increasing engagement, building brand loyalty, and turning your customers into brand advocates. Loyalty programs aid in both acquisition and retention. People want to be engaged and companies that put in the effort a rewarded with loyalty. The question becomes, how do you reward loyalty? One of the most effective ways […]
