Tag: customer acquisition

Why Choose Gift Cards and Prepaid Cards For Your Incentive Programs

Gift cards, virtual gift cards, and prepaid reward MasterCard or Visa card virtual and physical rewards are always popular. All Digital Rewards is proud to offer a wide range of gift card and prepaid card options. Whether you’re looking for employee recognition ideas for sales incentive compensation, adding new options to an existing employee rewards programs, customer acquisition programs, or as part of your channel marketing strategy, we have options for you.   For physical options, you can order bulk gift cards, mail individual gift cards and prepaid cards to incentive program participants. Virtual visa prepaid cards and virtual gift cards are emailed to recipients immediately through the All Digital Rewards instant redemption process. The end-user, within minutes, will have their reward and can activate it online or by phone to use immediately. The effectiveness of your gift cards or prepaid card incentives depends on the perceived value viewed by your participants. Virtual rewards, like egift cards and virtual prepaid cards, are some of the most popular, especially now. Primary Benefits of Virtual Incentives: Instantly issued for instant use by participants Can’t be lost in the mail Immediate delivery Easy of use for your participants No production cost Virtual incentive rewards […]

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Incentives In a Changing World

The world is changing, and with it, the way we conduct business is changing as well. Companies are seeking new methods of customer acquisition. Employee recognition ideas are a high priority. Sales incentives are becoming more common as part of channel marketing strategy. Virtual incentive options are being sought out.  You can spend thousands on advertising, but that doesn’t guarantee customer acquisition. You can experiment with both new and existing models to retain employees. You can look into new ways to increase sales from your direct channel marketing. All of these are reasonable ideas, but you could say yourself some time and money and use a strategy that works: Incentives.  As we go forward in the years to come, incentives are going to continue to be an essential part of daily operations for businesses in nearly every industry. If your company is needing a change, and you have the budget and organizational support to execute, it may be time to either start an incentive program or upgrade your existing program.  One of the biggest challenges facing businesses is choosing the right rewards and technology to manage their incentive programs. Incentive programs, whether sale incentive programs, employee recognition incentive program, customer […]

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Do Prepaid Cards and gift cards Increase Incentive Program Engagement?

As an incentive program manager, you want to know what’s going to be most effective in increasing engagement. Whether your program is focused on customer acquisition, employee recognition ideas, sales incentives, direct channel marketing, employee rewards programs, corporate health and wellness, or something else, prepaid cards and both physical and virtual gift cards get results.  Prepaid Reward Cards such as; physical & virtual visa and brand named gift card rewards are a strong favorite with incentive program participants.  If you need to increase engagement in an employee rewards program, or any other type of program, you should consider using cash-based incentives. Among the benefits that prepaid cards provide are ease of delivery, high user-perceived value, and being nearly universally accepted buy businesses. Incentive programs continue to include them to increase engagement and reward participants. The facts show that there are lots of reasons for you to consider using prepaid cards and gift cards when creating your incentive and promotional strategy. Ease of Delivery – Reward program managers can deliver rewards in a variety of ways, either digitally or with physical cards allowing users to receive their reward when and how they like it. Universally Accepted – With a VISA prepaid […]

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Digital Rewards For Employee Recognition

As more and more people are working from home, companies are looking for employee recognition ideas and ways to motivate their employees. Employee recognition and engagement is essential to the morale of a company. Employee rewards programs are excellent for employee recognition and with the right employee rewards program, you can see higher levels of engagement, morale, retention, and profits. You may also see higher levels of customer acquisition as motivated employees often prove to be the best brand advocates.  Employee Incentive programs benefit employers by: Motivating Employees Promoting Teamwork and Engagement Retaining Your Company’s Top Talent Boosting Employee Morale Providing Measurable Results Increasing Service Levels A points-based incentive program can be incredibly effective. Employees adore earning points in incentive programs, which can be spent on an extensive range of prizes such as gift cards, merchandise, experiential rewards, additional paid vacation time, or cash equivalents. Employees are well acquainted with what is required to participate in points-based reward programs and will respond enthusiastically to them.When creating employee rewards programs, particularly for remote employees, the right rewards are very important to your program’s success. The effectiveness of your digital or virtual incentives depends on the type of the virtual reward and […]

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Drive ROI through Loyalty Program Incentives

Are you looking for a way to spice up your customer acquisition marketing campaign? Do you need to refresh your current campaign to increase your loyal advocates? Are you looking to add excitement to your recruitment promotion? If any of these fit you, a short-term incentive marketing promotion will benefit you and increase your ROI. If you’re wondering how a short-term loyalty program works and why you need one, it’s quite simple. If you’re in market research and have noticed that, despite having an excellent base of research participants, you’ve started to see a drop off in participation, it may be a sign that your rewards are no longer appealing to your panelists. If your reward offerings haven’t been updated in months, your participation may continue to decline, and if nothing changes, you’ll lose your base. You will need to make an aggressive move to reengage your panelists, acquire new customers, and keep your current customers happy and loyal. The next step to reach your goals is to implement a short-term reward program to introduce new and exciting rewards to your participants via email, text messages, and direct mail. Bring your panelists back to your site and engage them with […]

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Why eGift Cards are Making An Impact On Your Business

Incentive programs efficiently get new customers in the door and reach out to retain your loyal customers. There are roughly 2.5 billion loyalty memberships in the U.S. (Colloquy). Last year U.S. companies spent $76.9 billion on incentives and promotions, while $22.7 billion of that was spent solely on incentive and loyalty gift cards alone. It is safe to say that incentives work. However, when is the right time to implement an incentive rewards program into your marketing strategy for consumer promotions? Read on for the top incentive reward promotions. Incentives range from cards to rebates to giving physical gifts or even handing out cash. Incentives drive the customer to make a purchase, come in the store, or even share on social networking sites. Incentives drive company exposure, and that will drive your sales up. When thinking of incentives, virtual is typically better if your customers want immediate rewards and/or online fulfillment. Virtual rewards cost less and save time and confusion for the customer. Cash management is just that.  Managing cash for the customer. When having an e-gift card, it is typically not reloadable. On the other hand, prepaid debit cards offer multiple options for putting more money on the card, thus, having […]

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6 Factors that can Kill your Next Customer Acquisition Campaign

Customer acquisition is managing your customers and prospects generated by a large variety of your marketing techniques. Some businesses successfully bring in new leads and keep old ones. However, others struggle to get their name into the business network. Here we will discuss 6 factors that could kill your next customer acquisition campaign. Walking into a campaign with no strategy is a good start to creating a disaster for yourself. Planning goals and a strategy of how to reach those goals will set your plan in action. This will give you a timeline for you to measure your progress. Any strategy is better than no strategy-so plan out what you want to accomplish and how you think you will get to that point. Some companies have wonderful ideas, products, and employees but are reaching out to the wrong target audience. Modern retail businesses pick a niche market or target audience to have an easier time marketing to them. If you are marketing to the general public, without a niche in mine, and you are selling photo frames, you may have a niche market of homeowners or people in their mid to late twenties. Targeting and strategy planning can take you […]

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