Incentives have long been recognized as one of the most effective ways to motivate others. The importance of incentives is known internationally. A research paper by Calista Lai of the Jyväskylä University of Finland explores the benefits of incentives. When it comes to channel sales teams, employees, or anyone else, the equation for productivity is: […]
Tag: Rewards
INSTANT WIN DRAWINGS REDUCE POINTS BASED INCENTIVE PROGRAM COSTS AND IMPROVE ENGAGEMENT
CHALLENGE Every incentive program manager is faced with recruiting, engaging and retaining participants. They are constantly looking for new promotions to deploy to drive behavior to ensure that company and client stakeholders stay happy. Common problems reward managers are faced with are stale promotional offerings, not enough products to engage low point value earners, a […]
Cash-Based Incentives Your Market Research Panel Will Love
Cash-Based Incentives For Your Market Research Panel Market research incentive programs are a staple when motivating your market research panelists. You can use an incentive program to maximize response rates from your market research panel, increase motivation, improve recruiting, and to create a positive culture. Choosing the right rewards and incentives ensures that your panelists […]
Top Performing Gift Card Incentives
Gift card incentives can attract and engage customers, partners, and employees. They increase brand awareness, motivate sales teams, and so much more. People view gift card incentives like cash. They’re irresistible and can be used by anyone. Gift cards help build trust with your incentive program participants through brand recognition. Some of the top gift […]
Drive ROI through Loyalty Program Incentives
Drive ROI through Loyalty Program Incentives Are you looking for a way to spice up your customer acquisition marketing campaign? Do you need to freshen up your current campaign to increase your loyal advocates? Are you looking to add excitement to your recruitment promotion? If any of these fit you, a short-term incentive marketing promotion […]
What to Look For When Comparing Channel Partner Incentive Program Technology Providers
Channel partner incentive programs are nothing new. An incentive program is highly indicative of your channel partner program’s success. A good channel partner program can increase product adoption, improve relationships with channel partners, and bring a strong return on investment. Despite the clear benefits of a channel partner incentive program, many companies worry about the […]
What Are The Most Effective Types Of Incentives?
What Are The Most Effective Types Of Incentives? Whether it is for a customer loyalty incentive program, a health and wellness incentive program, or a channel partner program, choosing the right rewards and incentives is one of the most important parts of planning your incentive program. But how do you know which incentives will be […]
The Building Blocks of a Successful Panel Loyalty Program
The Building Blocks of a Successful Panel Loyalty Program Panel loyalty programs increase research firms’ panelist retention, survey frequency, and panelist acquisition programs, making them foundational in increasing your research firm’s profitability and revenue. An effective panel incentive program can build brand advocacy and increase the lifetime value of the panelists. The four basic building […]
Increase Genuine Accessory Sales with The Right Sales Promotion
INTRODUCTION This case study will illustrate how to increase genuine Accessory Sales by implementing a highly responsive sales overlay program that will increase participant engagement by educating participants, using interactive games, and issuing sought-after reward incentives as part of a promotional sales claim process. The case study is an illustrative of the promotion outcome after […]
How to Calculate Loyalty Program Return
HOW TO CALCULATE LOYALTY PROGRAM RETURN Loyalty programs can generate strong financial returns by engaging guests by creating powerful incentives that encourage an increase in the frequency of visits, spending, and advocacy. But before you set out to develop a loyalty program that will help you improve your incentive program customer spending and visit frequency […]