Should You Introduce New Technology Into Your Channel Sales Incentive Program?

Whether your organization is just starting or has been using a channel sales incentive compensation program for years, the correct technology is key to your success. Does your current incentive management software come with too few incentive options to be adequate for your channel marketing strategy? Have you run into security issues with your current technology? Is the user interface overly complicated or buggy? Are you being charged too much? You should consider upgrading your channel partner incentive program technology to improve your sales channel marketing program.

Your incentive management system technology is the bedrock of your incentive program. If you don’t get the base right, the whole program will have problems. The right technology can lead to high ROI, program success, and greater channel partner satisfaction and engagement. The wrong technology can make your incentive program a giant money pit, swallowing up your profits and productivity. When you pick the wrong incentive program technology, your only return on investment will be stress.

How do you determine the best technology when comparing different incentive program technology providers? You can take many steps to ensure you’re getting the best channel partner incentive management technology. You should consider all the features and benefits offered by the incentive program technology providers you are comparing. You should make sure you have adequate program support and customization options.

You should ensure some key features are included in the program technology. You should have access to flexible solutions with modular design, digital delivery options, and easy third-party integration. This will ensure real-time responsive software that multiple devices can access.

Your Incentive Program Technology Should include:

Your channel partner loyalty program will need reward options that fit your demographics. Look for incentive program software that gives you access to an exhaustive number of rewards and prepaid cards so you can tailor your incentives to your program’s specific needs.

The incentive program management technology you choose must offer adequate security features to protect your data. Additionally, you will need your program technology to offer real-time analytics so that you can keep track of your program’s progress and success.

To ensure quality engagements from your channel sales partners, it is essential to ensure that the software interface has a friendly UI/UX. The quality of your channel partner’s user experience is directly related to how they will engage with your channel partner incentive program.

Lastly, the technology you choose should fit your price point. Your incentive program should improve your bottom line, not break your budget. Ensure that you get accurate quotes to ensure the program technology you choose will meet your needs and work with your budget.

At All Digital Rewards, we offer a budget-friendly, one-stop solution to your channel partner incentive program needs. Our SaaS Partner Relationship Management Platform, RewardSTACK™ can handle even the most difficult challenges your incentive program may face. Our dynamic technology architecture allows us to offer a customized solution for your company’s needs. For more information or to speak to one of our channel partner incentive program specialists, call us at 866-415-7703 or schedule a demo today.