Incentive Program

How Prepaid Reward Cards Increase Incentive Program Engagement

When it comes to incentive prizes, there is one constant in every marketer’s toolkit: Prepaid reward cards like VISA and brand-name gift cards are still a participant favorite. If you don’t already use them but need to boost participation in a consumer promotion, you should. Prepaid cards have many advantages, including global acceptance, convenience of delivery and usage, and perceived value. They are still used by businesses in promotions to thank participants and boost participation. Here are some things to keep in mind while developing your incentive program, along with some reasons why picking a good prepaid reward card company is crucial.

Essential Facts About Prepaid Cards

Perceived Value

A prepaid card is practically a cash equivalent to your participants – easy to store and use. Another awesome bonus is that prepaid cards limit fraudulent activity.

Globally Accepted

VISA Prepaid Card: Users able to use the card practically anywhere to make purchases, both in-store or online, just as they would with a debit or credit card.

Gift Cards have numerous options: there are thousands of stores that offer gift cards in the US not to mention global options.

Convenience of Delivery

Businesses can deliver rewards in a variety of ways, either digitally or by a physical card and participants can receive their reward when and how they like it.

Choosing the Right Prepaid Reward Card Provider

When choosing your prepaid reward card provider there are several factors to consider. Do they let you choose between bulk and batch orders? Do they have both global and US offerings? Do they have extensive card offerings? Are they experts in their field? Are they responsive and invested in your success? What sort of technology do they offer?

Extensive card offerings

When it comes to selecting the kind of rewards card you will offer, there are many options to choose from, such as:

  • Virtual Codes
  • Physical Cards
  • Gift Cards

Bulk and Batch

There are benefits to both bulk and batch orders. A few benefits of batch ordering is advanced mapping when onboarding new clients, report on unique fields, and flexibility when it comes to ordering quantity. With bulk ordering, you have the convenience of real-time ordering, flexible order fields, single or multi-shipping locations.

Global and US offering

In today’s globalized economy it is more important than ever to make sure that programs offered are available both globally and in the United States. When selecting a prepaid rewards card provider, it is important to find a provider who is prepared to meet the challenges of the global marketplace.

Experts in their field

In today’s business climate, we tend to think the more popular a business is the better they are. Well in this case, it’s better to find a happy medium. Not too small to where the provider isn’t staying up to date with today’s trends and not too big to where your business is just another check to deposit in the bank. You want a provider that knows what they are doing and can provide you with the research necessary (that they can explain to you!) to keep you well informed along the way.

Responsive and invested in your success

Communication is key when it comes to selecting the right reward card provider. You want a provider who can connect with you and offers quality customer service

Technology

When looking for a provider it is important to make sure they have the following technology:

  • Redemption Applications
  • API
  • Reporting and Analytics

Prepaid card products are incredibly easy and desirable to use in incentive promotions.  This is the reason they continue to be a leading incentive reward choice. All Digital Rewards has an extensive offering of prepaid reward products, such as; custom branded prepaid reward cards, VISA physical and Virtual Reward Cards, top name brand gift cards, merchandise, digital rewards and travel for incentive and reward programs that can meet your company’s stakeholders incentive payout goals when searching for a prepaid reward card provider. Give the prepaid card experts a call at 866-415-7703 or click here to schedule a demo!


The Ezeprepaid™ Visa Prepaid Card and Ezeprepaid™ Visa Virtual Account are issued by The Bancorp Bank, N.A.; Member FDIC, pursuant to a license from Visa U.S.A. Inc. Purchase, acceptance or use of the card constitutes acceptance of the Cardholder Agreement and Virtual Accountholder Agreement. The Visa Virtual Account may be used for electronic commerce, mail order and/or telephone order transactions everywhere Visa debit cards are accepted. The Visa Prepaid Card may be used everywhere Visa debit cards are accepted. The Bancorp Bank, N.A. does not endorse or sponsor, and is not affiliated in any way with this offer.

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