When starting an incentive program and considering your incentive program strategy, it is important to set the right key performance indicators (KPIs) so that you can effectively measure your incentive program’s success. Different types of incentive programs will have different KPIs. If you plan out your KPIs prior to the start of your incentive program, […]
Category: Loyalty Program
The Stats Don’t Lie: Invest in a Loyalty Program
Why should you invest in a loyalty program? The Nielsen Global Retail Loyalty Sentiment Report gives dozens of reasons why businesses across the world value have well-functioning loyalty programs. If you don’t have one now, you’re missing out on a huge opportunity. An effective loyalty program will motivate customers to visit frequently and spend more […]
Why Incentives Are Key To Customer Loyalty
Customer acquisition programs are a priority for every business. Whether goods or services, without customers, you have no business, and without customer loyalty and retention, your business will lack longevity. It can be difficult to implement loyalty programs to inspire customer loyalty and retention, but it doesn’t have to be. Loyalty programs that reward participants […]
Ask The Experts: Points-Based Loyalty Program Pros and Cons
Points-Based Loyalty Program Pros & Cons Loyalty programs are fantastic for increasing engagement, building brand loyalty, and turning your customers into brand advocates. Loyalty programs aid in both acquisition and retention. People want to be engaged and companies that put in the effort a rewarded with loyalty. The question becomes, how do you reward loyalty? […]
Drive ROI through Loyalty Program Incentives
Drive ROI with Loyalty Program Incentives Are you looking for a way to spice up your customer acquisition marketing campaign? Do you need to freshen up your current campaign to increase your loyal advocates? Are you looking to add excitement to your recruitment promotion? If any of these fit you, a short-term incentive marketing promotion […]
Use Rebates To Build Brand Advocacy
Use Rebates To Build Brand Advocacy Are you considering a Rebates program? Rebates programs are a fantastic loyalty building tool when done right. Rebate programs show your customers that you want to engage in a customer relationship and want to give back to them. If you offer rebates, it will encourage your customers to become […]
Acquiring and Keeping Customers Through Incentive Programs
ACQUIRING & KEEPING CUSTOMERS THROUGH INCENTIVE PROGRAMS Every day businesses are trying to find effective ways to acquire and keep customers. Both customer acquisition and loyalty are top priorities for companies everywhere. A customers incentive program can help you meet both goals. Customer incentive programs create loyal brand advocates among your current clients and entice […]
Resources For Successful Loyalty Marketing Programs
RESOURCES FOR SUCCESS Loyalty Marketing Programs focus on buyer retention and reward customers for their loyalty. Effective customer incentive programs combined with the right reward management system and the help of loyalty service providers can generate strong financial returns. There are several resources that can increase the effectiveness of Loyalty Marketing Programs. Prepaid Cards Prepaid […]
General Purpose Prepaid Card vs. Loyalty Reward Card: What’s the Difference?
GENERAL PURPOSE PREPAID CARD VS. LOYALTY REWARD CARD There is an extensive offering of prepaid cards out on the market today, some of which have been evolving over the years, and some completely new to the scene. It’s important for you to determine which type of prepaid card you are looking for; General Reloadable Prepaid […]
Why Prepaid Reward Cards Continue to Increase Incentive Program Engagement
WHY PREPAID REWARD CARDS CONTINUE TO INCREASE INCENTIVE PROGRAM ENGAGEMENT There is one constant in every marketer’s toolbox when it comes to incentive rewards – Prepaid Reward Cards such as; VISA and brand named Gift Cards are a still a favorite with participants. If you need to increase engagement in a consumer promotion and if […]