It is difficult to implement loyalty programs to inspire customer loyalty and retention. Loyalty programs that reward participants (customers, end users, members, consumers, or respondents) for behaviors and attitudes can build deep participant advocacy and a sustainable competitive advantage. Today’s consumers need to feel empowered; the customer has to know what is in it for […]
Category: Customer Behavior
6 Factors that can Kill your Next Customer Acquisition Campaign
Customer acquisition is managing your customers and prospects generated by a large variety of your marketing techniques. Some businesses successfully bring in new leads and keep old ones. However, others struggle to get their name into the business network. Here we will discuss 6 factors that could kill your next customer acquisition campaign. Walking into […]
Customer Loyalty – Royal Equals Loyal
Your participants (customers, end users, members, consumers, or respondents) are looking for perks—an extra benefit for staying with you. Put simply, your participants’ benefits can make all the difference in the success of your organization. If you want to acquire, retain and engage your participants, you must offer value-added benefits that are relevant. You need […]
Find Out Now, What Should You Do For Fast Engagement Online?
People are engaging in products and services more than they ever have. What is the number one site people visit if they have a question? Google! Companies struggle to engage these active consumers and reach out on the multiple platforms available. So, the real question is, how do you engage users online when you don’t […]
Who Else Wants To Be Successful With Millennials?
Millennials are now 20 to 37 years old. There are roughly 78.6 million people in Generation Y. Nine out of 10 expect to match or exceed their parent’s economic circumstances. And, virtually all expect to own a home. A perfect target for marketers. But how do you target this group? To even begin to understand […]
How to Earn Customers Back After a Poor Experience
Poor customer experiences (CX) are detrimental to a company’s reputation and sales. There is hope thanks to a new customer experience survey from the SDL. This study consisted of a survey of 2,784 consumers across nine countries and three generations, asking them about their most major CX failure in the last 10 years. In the […]
