Looking for a more efficient way to increase customer loyalty and engagement with your brand? Rebates programs are an effective way to motivate your customers to use your products and services over your competitors. The challenge is, how do you create a rebate program that will fit both your budget and will motivate your customers? What are the most essential features in an effective rebate incentive program? An effective rebate program typically includes the following features: Your rebate program’s success is tied to the quality of your planning. Ask yourself: Who is your target audience? What are your goals for your program? What resources will be necessary to support your rebate program? All of these questions and more should be answered during the planning phase. All digital rewards offers a fully customizable solution for your rebate program technology needs. The right technology solution is essential to the success of your redemptions process. You want technology that will allow for easy redemption for your customers and quality analytics for you to use in evaluating the program’s success. Your customers want to be able to easily understand what they need to do to get their rebate. If you make it too difficult […]
Category: Consumer Rebates and Promotions
How To Put A Fresh Spin On Your Marketing With Rebates
Just a few years ago, rebates used to be considered outdated marketing tactics, but with new technology and savvy consumers, rebates have become more popular than ever. Rebates are an effective way of drawing in customers and provides them with a helpful way to save money through digital rebates, future credits, and other types of savings incentives. The problem is, with the wrong system in place, rebate redemption is a complicated process for your customers, and also for your employees. However, with the right implementation, technology, and support, rebates can be an incredibly effective marketing tactic. Here are five elements that contribute to successful rebate programs. Follow Federal Trade Commission Guidelines and Best Practices Due to how long rebates have been being used in marketing campaigns, there are already numerous guidelines and best practices for your rebate campaigns. It is important to do your research before beginning your rebate processing promotions and make sure you don’t rewrite the program rules. Make sure to use clear instructions that your customers will understand. The easier it is for your customers, the more they will like your rebate program and advocate your brand to their peers. You will find much of the information […]
How To Make Your Product Stand Out With Rebate Processing
Rebate sales promotions are commonly known as marketing tactics of the past. However, in the last year, rebates have made a comeback. Drawing in customers and helping them save money through digital rebates and giving back virtually in future credit or other types of savings incentives. Not only is it a detailed process for your customers, but also for your employees. Many people think that rebates are costly with training and for payment processing, but they can be highly prosperous for you and your company. Follow this guide for the top 5 trends coming your way for 2016 year. Rebates are one of the oldest tricks in the marketing books. Therefore, there are already guidelines for typical rebate campaigns. Do your research before beginning your rebate processing promotions and don’t rewrite the rules. When dealing with customers, be sure to use clear instructions. Make it easier for your consumers, and do not throw them for a loop. You will find much of your information in the federal trade commission guidelines. However, you need to be timely when returning the rebate. 30 days is recommended by the commission, however, with this digital day and age, 30 days is too long. Remember, […]
Remarkable Advice: The Lazy Guide To an API-Plug In Promotion
Pre-paid card promotions are the top alternative payment option of 2016. A quarter of Americans and a third of millennials have used a prepaid card, according to an April 2015 survey by TD Bank. An application programming interface(API) are routines, protocols, and tools for building software applications. An API expresses a software component in terms of its operations, inputs, outputs, and underlying types. So, how do we link these two concepts to develop customer engagement and get you more leads? Read on for the answers and share this article with your colleagues. First, let’s talk a bit about prepaid debit cards, how to intertwine those with incentive promotions, and lastly, how to link rebate processing into the mix. Prepaid debit cards are a new way to manage money. Users are able to load their cards with money they already have instead of putting it on personal credit, which only fosters debt. Now, prepaid cards are simple tools, but they are also great offers for enticing consumers to use your business. Let’s think of JCPenny’s, this company offers an instant discount for using their card and even bigger savings when you sign up for a card in-store. The key to their […]
Quick Way To Solve Problems with Reward and Recognition Programs
Building loyalty with 5% more customers would lead to an increased average profit per customer of between 25% and 100% (The Loyalty Effect). Rewards and recognition are the tools to build that customer (and employee) loyalty. “Fully engaged” customers (those with a strong attachment to the brand or brand ambassadors) deliver a 23% premium over the average customer in market share of wallet, profitability, and revenue (Cap Gemini). Now, all of this is wonderful information. But, where do you bring this into play? How does your brand build customer loyalty with rewards and recognition? Read on for the 6 types of successful rewards and recognition using prepaid debit cards. Firstly, let’s discuss the successful use of prepaid cards in brand holiday buying. Oftentimes, you can’t walk into a store without them stating, “Sign up for our card today and save 40% on your purchase!” Although this tactic is used across the board, it typically works. People are willing to come into the store and purchase more for their money-especially if they can save on their year-end gifts. Next, there are multiple options for establishing rebate programs or even refunds options for coupons or membership qualities from that branded prepaid debit […]
The Truth About Initiating a Consumer Incentive Program
Roughly 12 million Americans used a prepaid debit card at least once a month and collectively loaded $65 billion to them. Prepaid cards can be an awesome tool for many different people. They are safer than cash and remove the threat of overdraft fees and bounced checks. According to a recent market research study, 96 percent of users of respondents said the cards were useful, and 94 percent would recommend a reloadable prepaid card to someone else. Prepaid cards are the top customer incentive of 2015. So what are some key points for developing a successful consumer incentive program? Read on for the top seven qualities in prepaid debit cards. Cash management is… just that! An option for managing your cash flow. This allows customers to put how much money they want to spend on the card before they go purchase. This makes spending easier for families to watch their budget and possibly manage to spend for young children. Other options allow consumers to earn points from specific products they purchase, such as gas, clothing, or possibly even groceries. Event marketing is a huge industry that physically draws people in and gives them an actual experience. By hosting an event […]
Top 7 Reasons Your Prepaid Card Rebate Program is Weird
Prepaid card rebate programs are hot right now. Multiple industries are trying to set this program up for customer incentives because it actually works! However, companies are struggling because they are making crucial errors that make their card and reward inefficient and, frankly, a pain in their customer’s butts. Imagine a mail-in rebate of $50 on a $40 video game. Only $10 for the newest edition, and you think to yourself, “I need that.” So you write out a check and mail it in as quickly as you can. You mail it in and patiently wait. Months go by, you don’t receive your check, you’ve written those angry letters, but no luck. There could be hundreds of reasons the company didn’t send that check. But you’ll be sure to never do business with them again. Read on for 7 reasons why your prepaid card rebate program is failing. There are many different strategies to begin a prepaid card rebate program. Is your system manual or automated? Is your only reason to use rebates for the breakage or slippage? Rebates are an awesome way to generate new leads and sales, but the start-up cost of the soon-to-be-discounted price and the cost […]
