One of the main staples for motivating your market research panelists are quality Market research incentive programs. Incentive programs are used to maximize response rates from market research panel participants, improve recruiting, increase motivation, and create a positive culture. If you choose the right rewards and incentives it will ensure that your panelists will have an amazing experience with your market research program. Here at All Digital Rewards, our case studies have shown outstanding returns on investment for companies that have chosen incentives that are the right fit for their market research panel incentive programs. Cash Equivalent Survey Incentives for market research participants are a popular choice among companies and their program participants. Panelists adore cash-equivalent and cash-based incentives. These can include physical and virtual gift cards, Visa® prepaid cards, checks, and so much more. Using digital cash-equivalent incentives allows you to save both money and time. Your participants can receive their rewards instantly, and you don’t have to take the time, effort, or cost of mailing out individual checks to your participants. All Digital Rewards has an extensive catalog of digital reward offerings, to include name brand gift cards to your participants’ favorite stores. Cash-based incentives can also be […]
Tag: Visa
What Does Research Say about PrePaid Cards vs. Cash?
Businesses are thinking of new ways to reel their customers in. It is highly evident that incentives and customer rewards play a huge role in retaining customers but which is better? Prepaid cards or cash? After we did our research, we noticed all of the reasons that prepaid is in and cash is out. Prepaid cards have become increasingly popular in the loyalty and incentive world, but what are the benefits of prepaid cards? Apart from being an easier and safe way of carrying money, prepaid cards are reloadable. Once a customer runs out of money on the card, they can add more online and not worry about hassling with cash. Prepaid cards are efficient budgeting tools. It is easier to keep your spending under control when you load how much you are willing to spend and when the amount is gone- it’s gone. It is impossible to overspend. This technique is perfect for parents wanting to teach their teens about budgeting and spending money. Because the system of prepaid cards is nearly all digital, ATM withdrawals and direct deposits are a definite must. It is fairly simple to get cash if you do need it for those street fair […]
