Tag: Points Based

Benefits and Drawbacks of Points-Based Incentive Programs

Points-Based Incentive Programs Benefits and Drawbacks Whether for health and wellness, loyalty, channel partners, market research or something else, there are many different ways to set up incentive programs. One of the more useful tools for incentive programs is issuing points as “virtual currency”, which allows participants to keep track of their earned benefits. Typically, […]

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How to Use Incentives to Increase Your Net Promoter Score

A common metric for measuring customer loyalty and predicting business performance is the net promoter score. Many businesses are intimately familiar with this metric and work hard to get a good score. One way to improve your NPS is through the use of incentives. How to Check Your Net Promoter Score Let’s start with how […]

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Pros and Cons of Implementing a Points Based Loyalty Program

PROS AND CONS OF IMPLEMENTING A POINTS BASED LOYALTY PROGRAM One of the more useful tools in a loyalty marketer’s arsenal used to build better brand advocates and avoid the adverse effect of discounting products, many loyalty programs issue points as “virtual currency” allowing participants to keep track of their earned benefits. Typically, users receive […]

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