Does your customer acquisition marketing campaign need a little boost? Something to liven it up and add some pizzazz and excitement to your current recruitment promotion. Or perhaps you need to notify your loyal advocates of a new product and refresh the idea of current programs into a campaign that’s been ongoing for a long period. If any of these apply to you, then you will benefit from a short-term incentive promotion marketing program and drive higher ROI. You may be asking how a short-term loyalty program works. In the Market Research world, you perhaps have a good base of research participants but have just started to notice and drop off in participation. You discover that the rewards have become stale and redundant and panelists are in need of a nudge to engage or update profiles. The offering has not changed in months, and you are on a decline – you are losing your base! This would be a good time when an aggressive attempt to grow the respondent base is needed but how can you acquire new customers or engage past ones? Better yet, how can you keep the ones you already have happy and loyal? This is a […]
Tag: marketing promotion
Professional Secrets: Why Test Drive Marketing Succeeds in 2016
For Immediate Release Lake Havasu City AZ, December 15, 2015- 2016 is right around the corner and with it, comes new marketing promotions and incentives. All Digital Rewards announced a new test-drive marketing promotion for 2016. In this promotion, All Digital Rewards will be managing the entire lead generation promotion for automotive dealers, making the direct marketing process simple and easy and having a cost-effective solution and high customer appeal. All Digital Rewards offers an entire promotion strategy that works hand-in-hand with automotive dealers and general managers sales goals. All Digital Rewards is a full-service marketing agency that provides direct mail list procurement, mail piece design, and test drive reward fulfillment. Our entire program management approach makes lead generation a simple and cost-effective solution for automotive dealers. All Digital Rewards expert marketing and design team make the process simple and generate the foot traffic into your dealership. There are over five samples to choose from, all of which are cost affordable and drive consumer behaviors. This marketing strategy includes multiple customer incentive options. There are physical prepaid cards and virtual prepaid cards for my test-drive rewards card choices. These incentives are open-looped, meaning they have the ability to be used […]
