One of the main staples for motivating your market research panelists are quality Market research incentive programs. Incentive programs are used to maximize response rates from market research panel participants, improve recruiting, increase motivation, and create a positive culture. If you choose the right rewards and incentives it will ensure that your panelists will have an amazing experience with your market research program.  Here at All Digital Rewards, our case studies have shown outstanding returns on investment for companies that have chosen incentives that are the right fit for their market research panel incentive programs. Cash Equivalent Survey Incentives for market research participants are a popular choice among companies and their program participants. Panelists adore cash-equivalent and cash-based incentives. These can include physical and virtual gift cards, Visa® prepaid cards, checks, and so much more. Using digital cash-equivalent incentives allows you to save both money and time. Your participants can receive their rewards instantly, and you don’t have to take the time, effort, or cost of mailing out individual checks to your participants. All Digital Rewards has an extensive catalog of digital reward offerings, to include name brand gift cards to your participants’ favorite stores.  Cash-based incentives can also be […]

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