Tag: profitability

Lack of Engagement is Killing Your Profitability

Lack of Engagement is Killing Your Profitability Lack of employee engagement is killing your business’s profitability. It sounds harsh, but it’s the truth. Don’t believe it? Take a look at the statistics. Gallup’s 2013 report on the state of the American workforce showed that companies with highly engaged employees had 22% higher profitability, 28% less […]

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A Rewarding Experience – The Building Blocks of a Successful Panel Loyalty Program

Panel loyalty programs increase research firm’s panelist retention, survey frequency, and panelist acquisition programs, making them foundational in increasing your research firm’s profitability and revenue. An effective panel incentive program can build brand advocacy and increase the lifetime value of the panelists. The four basic building blocks when creating an effective panel loyalty program strategy […]

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