Lack of employee engagement is killing your business’s profitability. It sounds harsh, but it’s the truth. Don’t believe it? Take a look at the statistics. Gallup’s 2013 report on the state of the American workforce showed that companies with highly engaged employees had 22% higher profitability, 28% less theft, 48% fewer safety incidents, and 10% […]
Tag: profitability
A Rewarding Experience – The Building Blocks of a Successful Panel Loyalty Program
Panel loyalty programs increase research firm’s panelist retention, survey frequency, and panelist acquisition programs, making them foundational in increasing your research firm’s profitability and revenue. An effective panel incentive program can build brand advocacy and increase the lifetime value of the panelists. The four basic building blocks when creating an effective panel loyalty program strategy […]
Build a Winning Loyalty Program Strategy For Your Panel
Creating a loyalty program for your panel is the foundation for increasing profitability and revenue by increasing panelist retention, survey frequency, and supporting panelist acquisition programs. Panel incentive programs, when done correctly, build brand advocacy and increases the lifetime value of the panelists. But to get to this point, you will need to have panelists to […]
