When starting an incentive or loyalty program, setting the right key performance indicators (KPIs) is a must. KPIs let you effectively measure your program’s success. If you’re not hitting these goals, adjusting your program management practices can help resolve this situation. Different incentive and loyalty programs will have different KPIs. If you plan out your KPIs and incentive schemes before the start of your campaign, it should be easier to measure their effectiveness while uncovering areas for improvement. 5 Must-Use Incentive and Loyalty Program KPIs There are seemingly endless ways to measure business activity. Having so many options is often overwhelming. We’re here to save you time. Start measuring the indicators below to learn how well your programs are going. 1. Incentive Program Enrollment Program enrollment is an incentive program KPI worth tracking because, if you don’t have the level of participation your company projected, it’s a potential sign your incentive program management strategy needs reexamining and adjusting. Ask yourself these questions in addition to tracking this loyalty program KPI: 2. Sales Increases Are you about to run channel partner incentive programs or something similar? If so, wanting to see if it increases sales post-launch is understandable. That said, make […]

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