Choosing the right incentives and technology for your health and wellness research incentive program can be a challenge. You need incentives that will fit your demographics, reflect the goals of the program, and meet your budget requirements. Pharmaceutical, medical products, and healthcare research incentive programs often have very specific requirements for their programs. Fortunately, there are always options out there.  When setting up your research panel, you want to make sure that you provide your panelists with timely and desirable compensation that will motivate them to continue participating with your program. Incentives should be tailored to your demographics, but there are some options that have high perceived value amongst a majority of participants.  Examples of some popular incentive options: Visa prepaid digital solutions Physical and virtual gift card Merchandise Drawings for iPads, Travel, Gift Cards, Smart TVs, FitBits, Fitness Equipment, etc. Both virtual and physical prepaid and gift cards can be a good choice for your incentive program. Gift cards and prepaid cards are viewed as cash equivalents, which makes them one of the most popular types of incentives. Merchandise, particularly when utilized in a points-based incentive marketplace, gives participants the option for self-selection. The use of drawings or instant […]

Read more